Gymshark’s Social Media Strategy: Leveraging Influencer-Driven Strategy
Keyhole.co
DECEMBER 19, 2023
The brand excels at partnering with celebrities and influencers to promote products, and they continue this trend on social media. Capitalizing on Influencer-driven exposure Considering the target audience is mostly 18 to 25-year-olds, celebrity and influencer marketing is everything. For example, take #WorkoutChallenge.
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