Remove Cost Remove Digg Remove Metrics Remove Web 2.0
article thumbnail

My Contribution at PaulWriter.com

The Marketing Blog

A 10-second TV commercial for your moisturiser shampoo brand costs a tonne of rupees and that isn’t even targeted since your product is meant only for girls in the age bracket of 18-24. Set your Metrics Lastly, a thorough set of metrics needs to be defined against which your brand’s performance on Facebook can be evaluated.

Web 2.0 152
article thumbnail

Fetching Friday – Resources Mashup & Holiday Greetings

Kikolani

Guest blogging for high performance links – the experience, time, cost, and effectiveness of guest blogging for link building. Create your own SEO metrics dashboard – SEO metrics tracked and used for years. Follow along to learn how you can build your own SEO metrics dashboard.

Mashup 141
article thumbnail

Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

Ultimately, there will be overhead “costs,&# such as monitoring your evangelists’ representation of your brand. Investing in a campaign that rewards your satisfied users to become your ambassadors is more cost effective than paying a sales agent with the added benefit that nobody likes a sales agent but we all love our friends.

Brands 139
article thumbnail

Why SEO is Easier than Social Media Marketing

Techipedia: Tamar Weinberg

The SEO Angle If you’re a brand new student in the school of thought of SEO, after you’ve learned about improving your web presence via search engines, there are countless opportunities to prove to yourself that you know what you’re doing. I was a Digg power user twice over…and know you were one as well Tamar.

SEO 178
article thumbnail

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Drive a strategy development process that results in a project vision, objectives, roadmap and success metrics. Ok, ok, maybe they do in terms of commercial viability, but inherently there is motion from channel to channel based on content, time, cost, benefits, etc. Social Web. Each workshop is its own learning process.

article thumbnail

The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

Tagging individuals in unflattering pictures that may end up costing your friends their jobs. Then, you use that number as a success metric for influence. Social News (Digg, Sphinn, Mixx, Reddit, Tip’d, and a whole load of related sites) Submitting only your own articles and posts to social media sites.

Handbook 279
article thumbnail

Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. Social Media Marketing Tactics (SEOmoz): Jane Copand, the Web 2.0

Marketing 144