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What’s a social CRM going to do for my business?

Janet Fouts

According to Altimeter Group’s Jeremiah Owyang , social CRM will give businesses a way to really focus on listening to what their customers want and still have time to do business. “Jeremiah Owyang’s vision of Social CRM where products that we want will find us, will be realized.

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Not Tracking Social Media ROI is Your Fault

Convince & Convert

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. It contains significant quantities of solid thinking, and provides a useful framework of six primary ways to measure social media effectiveness. click here to view and download the Social Media ROI Cookbook on Slideshare).

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. It punches a hole in the theory that social media and content creation success has to be a huge time commitment.

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5 Things You Didn’t Know You Could Do with Pixlee

Pixlee

Our clients see lower content costs and higher conversion rates by leveraging the vast amounts of authentic, customer-generated content already being created for their brand. Gain Visibility into Influencer Engagement Rates and Follower Counts using Social CRM. Request a demo here to get the ball rolling.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’ve been thinking lately about why I got involved in social media. But as I pondered this connection, I realized that there was a portion of the advertising world that shared a lot of elements with social media – infomercials. The same is true in social media. But, I’m not.

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Social CRM: What It Is and Why Your Social Strategy Needs It

Hootsuite

Social CRM (customer relationship management) is becoming the expected standard for businesses of all sizes. Brands can no longer afford to use social media in isolation. The valuable insights gleaned from social interactions need to be available to all departments. What is social CRM?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?