Direct Marketing Observations
DECEMBER 16, 2016
I just plucked the relevant stuff as it was written on the pages. Paid social, ugh… Snackable Content-That’s all we want! iot) + (streaming) x (mobile) figure out delivery. There’s content, and then there’s our content. Where does social fit in a brands mobile strategy?
Hootsuite
JULY 22, 2020
Unlike content for the other big social platforms, your Google My Business posts are designed for people who are already looking for you. You don’t need to grab attention or pluck heartstrings. If you’re not linking to your own page, ensure it’s a site you trust, so that it won’t risk running afoul of Google’s content policy.
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Later
JULY 3, 2020
Which is why we’re seeing so many brands create content for IGTV — like Lululemon, Bon Appetit, and Mejuri. Pluck, laser, wax, shave, grow? In case you’re unaware, Spark AR Studio is an augmented reality platform for Mac & Windows that allows you to create AR effects for mobile cameras.
Convince & Convert
MARCH 4, 2016
This couldn’t be more true for infographics, which became a highly popular and effective content marketing tool three or four years ago. While most brands were churning out generic blog content to gain visibility, infographics combined vibrant imagery with succinct text to help educate audiences on a wide variety of topics.
Buzz Marketing for Technology
JUNE 27, 2008
You, my dear user, pluck the low-hanging fruit. Heres his advice in a column titled " Long vs. Short Articles as Content Strategy ": "A good editor should be able to cut 40 percent of the word count while removing only 30 percent of an articles value. Skip long lines of text, which promote fatigue. Avoid MySpace.
Buzz Marketing for Technology
JUNE 27, 2008
Similarly, while it can be popular to sign up to every RSS feed under the sun, it makes sense to only select the very best ones that repeatedly have good content. When I’m using Google Reader for Mobile, I’m a lot more ruthless as to which posts I mark as read without even reading them.
ProBlogger
SEPTEMBER 24, 2012
Much is said of the great content that is required to become a great blogger. Great bloggers don’t settle for great content. Failing to moderate your own content is the fast lane to mediocrity. It’s like a scrabble contest to see who can pluck the most pretentious sounding adverb out of his backside.
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