yMarketingMatters

OCTOBER 25, 2013

But with today’s over saturation of information, is Reach enough? Just because a consumer saw your post in their News Feed, it doesn’t necessarily aid in brand recall, purchase intent or indicate that you have a relationship with your customers. So what can you do to get more engagement on your posts?

Engagement 271

Engagement Facebook Metrics Loyalty 271

yMarketingMatters

JULY 20, 2016

Remember: Twitter is for short bursts of information. 1) Align your Business Goals with your Social Goals: (2) Develop Your Content Strategy. Use the social media content rule: ⅓ of content shares ideas and stories from thought leaders and other sources. ⅓ is original brand content. ⅓ Ideas For Content.

Twitter 100

Twitter How To Hashtag Notification 100

yMarketingMatters

JULY 19, 2016

Remember: Twitter is for short bursts of information. 1) Align your Business Goals with your Social Goals: Align your Business Goals with your Social Goals: (2) Develop Your Content Strategy. Use the social media content rule: ⅓ of content shares ideas and stories from thought leaders and other sources. ⅓ I use bitly.

Twitter 100

Twitter How To Hashtag Notification 100

yMarketingMatters

SEPTEMBER 23, 2016

On the Set Up Your Business Profile page, review your business’s contact information, make any changes and tap Done. The ‘Contact’ button will appear next to the Following button in the profile information section of the page. Starting today, you can pinch to zoom on photos and videos in feed, on profiles and on Explore.

Instagram 100

Instagram Mobile Social Networking Hashtag 100

yMarketingMatters

FEBRUARY 8, 2016

These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. Read more detailed information from Social Media Examiner. The first month of 2016 is behind us and we’re already in February!

Social Media 100

Social Media URL iPhone iPad 100

yMarketingMatters

OCTOBER 18, 2015

In less than thirty seconds, a customer can get the information he needs about a business through a short, personal video. Why the explosion of video content? Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. Facebook vs. YouTube.

Video 133

Video Marketing Vimeo YouTube 133

yMarketingMatters

MAY 29, 2018

Twitter has a very fast throughput on content and the lifespan of tweets is short, about, 2 hours. PLAN YOUR CONTENT. 5 Reasons To Plan Your Content with a Calendar: Creates consistency [this is key!]. Allows you to plan time-sensitive content. Facilitates well thought out, valuable content. GAME CHANGER!

Social Media 113

Social Media Real Estate Curation Syndication 113

yMarketingMatters

AUGUST 7, 2016

Changes to News Feed Ranking: Facebook announced another change to the algorithm that determines what people see in the news feed. Remember: the news feed algorithm regulates whether your fans see the content you post on your business page. Bottom Line: .

Social Media 100

Social Media Reddit Embedding News 100

yMarketingMatters

FEBRUARY 10, 2014

The success gap is widening between businesses that are using social media in an informal, ad hoc manner and those taking a more planned, strategic approach. Some Powerful Stats and Information from 2013. This makes it clear that televised content is undergoing a decline, online consumption of video is on the incline.

Social Media 279

Social Media Mobile YouTube Social Networking 279

yMarketingMatters

MARCH 30, 2014

In its place, Linkedin is recommending two alternatives to share information about your products and services: Company updates. Company Updates: You can post information on your products and services on a daily basis on your Company Updates. Stay away from the boring, standard company product and services information.

LinkedIn 223

LinkedIn Products Real Estate Repository 223

yMarketingMatters

AUGUST 9, 2013

You can save time by being able to post the same content across several platforms. By branding all your posts about a new product, you can break this information out into a separate stream of information and give people an easy way to share information about that product or idea. You can use them anywhere.

Hashtag 254

Hashtag Facebook Privacy URL 254

yMarketingMatters

AUGUST 13, 2013

You can save time by being able to post the same content across several platforms. By branding all your posts about a new product, you can break this information out into a separate stream of information and give people an easy way to share information about that product or idea. You can use them anywhere.

Hashtag 100

Hashtag Facebook Privacy URL 100