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The 7 Deadly Sins Of Digital Marketing In 2014

Twist Image

" So many brands are still focused on impressions and branding in the digital world, but they are not thinking enough about how their properties are optimized for both organic search and paid search. content marketing. organic search. paid search. search engine marketing. organic search.

Marketing 105
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Fetching Friday – Resources Mashup & The Subway

Kikolani

Blogging / Content. Fortunately, there is an easy way to bridge the gap between great people-pleasing content and the necessary elements of SEO: Guest posts. 7 Ways to Organize Your Content for Curation – How you organize your content plays a key role in your marketing success. Search Engines / SEO.

Mashup 117
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”. While this is true, marketers often forget the importance of promoting their content – people don’t find content by mistake, or by accident. Beyond Simple Sharing on Corporate Social Accounts.

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The 12 Best Competitive Intelligence and Benchmarking Tools

Webbiquity SMM

Supplies competitive intelligence such as what content is getting traction for your competitors, which networks they are having success on, who is sharing their content, and your content performance compares to theirs. Also useful for content curation, content planning, social media monitoring, and infuencer outreach.

Tools 100
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How to Guarantee Your Editorial Calendar Works

Convince & Convert

Last fall I wrote a review on InboundWriter ; a web-based application (and sponsor of the Content Pros podcast) that forecasts how content will perform before it’s written. The truth is that most blog posts – and most content of any type, really – fails. Most content fails, and the cost of that failure is real.

How To 60
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45 Marketing Tools to Consider for 2017

Razor Social

This may not be the definitive list of all the best marketing tools out there, but it is the contents of our well-equipped toolbox, and it’s definitely worth your consideration. Content Marketing. Here’s a list of content marketing tools that we use and that can help you get started creating a great content marketing program.

Tools 40
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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?) Here we go… Content Marketing Trends. Yes, but wait—this one is different.

B2B 293