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Genuine Social Media Activism: A Guide for Going Beyond the Hashtag

Hootsuite

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline.

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How to Choose a Social Media Management Tool

Buzzlogix

Social media management and monitoring aren’t just about posting and replying. Social media is a growing, deeper science. If you’re a social media specialist or marketing manager, your job description is much more robust than simply posting and replying on Facebook, Twitter and Instagram.

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9 B2B Social Media Marketing Tips for Social Media Managers

Hootsuite

In the words of Kemp Edmonds , Hootsuite’s strategic consultant, “B2B sales [versus B2C sales] most often require more human resources and content to build relationships and establish the value proposition.”. Social media allows B2B organizations to make the necessary connections while saving time—without cutting any corners on the way.

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How to Schedule Instagram Posts: A Step-by-Step Guide

Hootsuite

At the very least, people will find you via the hashtags you select. Scheduling your posts in advance is a simple hack for your Instagram hashtag strategy. While using the same thirty mostly-irrelevant hashtags on every post will win you no points with the algorithm, with a scheduler you can fine-tune your tactics in advance.

Instagram 112
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9 Instagram Courses and Training to Boost Your Skills Fast (Free & Paid)

Hootsuite

These courses will teach content creators, small business owners, social media managers, and digital marketing professionals everything they need to know to run successful social media campaigns. Taught by: Hootsuite’s internal social media marketing experts. Community building. Conclusion.

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9 B2B Social Media Marketing Tips for Social Media Managers

Hootsuite

In the words of Kemp Edmonds , Hootsuite’s strategic consultant, “B2B sales [versus B2C sales] most often require more human resources and content to build relationships and establish the value proposition.”. Social media allows B2B organizations to make the necessary connections while saving time—without cutting any corners on the way.

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5 Ways that Social Media Marketing Software Can Fail You

Pam Moore

Tools like Sprout Social , however, go deep into their reporting, so choose tools that stress this. Look for evidence of features that standard native analytics won’t have, like hashtag reports or details about your audience’s demographics or activity. . Image source: SEMrush Social Media Poster, which offers Pinterest scheduling .

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