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Why it’s time to break up with your biannual brand survey

Sprout Social

Some even made memes. Think about it: Every day, people turn to social to rant and rave about the companies they love (and the ones they wish would do better). Think of it as a real-time focus group that provides honest, unfiltered feedback. I feel you @SlackHQ. The day after a long weekend is always a rough one.

Survey 91
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The pros and cons of social media

Sprout Social

From stories of triumph to funny social media memes , social has the power to spark a smile. Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. But it can be huge for your reputation—responsiveness leads to a more favorable view of your company.

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How to assess which cultural moments are right for your brand to act on

Sprout Social

The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. You can do some hashtag research or use native analytics tools, but both of those options are fairly time-consuming and time is of the essence. Mental health is health. ??.

Brands 114
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How to Use Twitter for Business

Later

This makes it perfect for delivering company announcements, sharing blog posts, providing timely customer support, and so much more — all with a touch of personality. Cheese company Velveeta has created a Twitter voice that perfectly aligns with their brand. With a 280 character limit, your Tweets need to be short and sweet.

Twitter 86
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It's a Subscription Model Market, Facebook's Pivot to Professionals, X Targets Streaming: Monday Social Media News Roundup

Buffer Social

Reviving Interest in Threads Meta explores new options to reignite interest in Threads, alongside Instagram's focus groups with creators. ByteDance Financial Performance ByteDance, TikTok's parent company, reports Q1 2023 profit of $6.8 Keep an eye on new features and user engagement trends on the platform.

News 72