Akamai Marketing

SEPTEMBER 13, 2011

Two of those words are “audience&# and “community.&# The maestro directs, he coaxes, he makes the orchestra the best it can be, that’s what a good community manager’s job as well. Why should you care if you have community vs. audiences? Interested in a community vs. an audience? Guess what?

Communities 174

Communities Creative Commons Buy Advertising 174

Akamai Marketing

OCTOBER 30, 2012

The Case For Active Users as Social Media Community Managers. Its not about using the tools, because that can be taught, learned or observed. Heavy social media users understand the culture and the subtexts of communicating via social media. Your social media community manager isn’t at work or its after-hours.

Activities 138

Activities Communities Social Media Class 138

Akamai Marketing

APRIL 4, 2011

What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all. What you give your community, otherwise, seriously, why should they care? Its all about “What’s in it for them&#.

Lurker 203

Lurker Klout Policies Consultant 203

Akamai Marketing

AUGUST 29, 2011

Generally speaking though, they lend themselves to community building and time saving features. Unlike a Twitter stream, these curation tools offer a way to collect a lot of information in a single place. The “pro&# is that its a great community builder, the con is that I don’t have control over the content.

Curation 255

Curation Paper.li Storify Tools 255

Akamai Marketing

MARCH 23, 2011

But understanding how to begin your social media presence is the first phase, building community then analyzing and measure the community and Wikibrands includes those very important topics as well. Understanding the needs of humans, rather than computers is the essence of Wikibrand success.

Review 142

Review Company Klout Policies 142

Akamai Marketing

FEBRUARY 3, 2011

Let your community see the whole Alice, even with your idiosyncrasies (how DO you keep your hair perfect on this grand adventure?). As your community learns to trust YOU, they’ll see that you’re real and no Cheshire Cat, this will make relationships easier to develop. Who can trust that crazy cat? Tell your story.

Social Media 138

Social Media Klout Policies Consultant 138

Akamai Marketing

MARCH 29, 2011

Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. Are you trying to create community? Or someone said you should so your considering it. But where do you start? Then live it.

Press Release 238

Press Release Technorati Klout Metrics 238