AI won’t replace social teams: Here’s why
Sprout Social
MAY 23, 2023
You need to make sure what’s happening on your social channels is human-fed and human-curated. It’s about connection, and building a community—a human element AI just can’t fully replicate. Using chatbots or AI-generated responses for FAQs frees you up to get creative with audience engagement and focus on high-level issues.
Let's personalize your content