Jason Yormark

AUGUST 17, 2009

It’s about the strategies and methods to incorporate in your communities and social spaces to facilitate mutually beneficial conversations. Be Everywhere The first step that any business needs to take is establishing themselves as a company that embraces community. In other words, a community platform that lives on your site.

Conversation 195

Conversation Strategy Community Platforms RSS 195

The Realtime Report

APRIL 26, 2018

Smart companies will use the insights they get from customers in a number of ways; from fixing holes in marketing campaigns to informing product messaging and even developing and co-creating new products. Research is conducted using community platforms or on a one-to-one basis. How To Use Customer Insight To Power Your Business.

How To 114

How To Survey Content management systems Patterns 114

Adam Cohen

JUNE 30, 2011

Recently I had a discussion with a client about doing social media “inside out&# – starting with leveraging collaboration tools and focusing on using social tools inside the walls before engaging customers. Not only has EMC|ONE helped build that proficiency, but it’s also fundamentally changed our company. Why or why not?

Social Media 177

Social Media Collaboration Communities Community Platforms 177

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

SocialFish

APRIL 1, 2011

Things Companies Don’t Want to Hear about Social Media (Sysomos). 8 Signs You Have Outgrown Your Online Community Platform (Socious Member Engagement Blog). The Social Website: Integrating Social Media Into Your Website (Community Organizer 2.0). The Art of Social. 10 tips for social media introverts (SBOSM).

Sysomos 162

Sysomos Vimeo Social CRM Analysis 162

Adam Cohen

JUNE 30, 2011

Recently I had a discussion with a client about doing social media “inside out” – starting with leveraging collaboration tools and focusing on using social tools inside the walls before engaging customers. Not only has EMC|ONE helped build that proficiency, but it’s also fundamentally changed our company.

Social Media 100

Social Media Collaboration Communities Community Platforms 100

Sprout Social

AUGUST 12, 2020

If you’re looking for ways to strengthen your brand and have better conversations with your customers, you need to build a brand community. Brand communities rally your most loyal customers in one place, which is a massive win for any brand. Plus, these communities are fun for your audience to chat with like-minded people.

Communities 142

Communities Brands How To Forums 142

SocialFish

OCTOBER 1, 2010

The Attention Stream: Keeping Your Market Engaged in a Constant Stream of Content… (ClickZ). How To Be The Jack Bauer Of Your Company (Adam Singer). Offline-to-Online-to-Offline: Lessons Learned in Building a Custom Community Platform (Frogloop). Technology is just a tool… but are you skilled with it?

Analysis 165

Analysis Social CRM Construction Foursquare 165

Mindjumpers

AUGUST 11, 2010

Word of mouth marketing has found a strong partner in social media which further emphasizes more personal and relevant relations with clients, prospects, brand advocates and communities. Various studies indicate that people talk to others about products and companies via e-mail. Participate as a person and not as a company.

Marketing 171

Marketing Module Forums Social Networking 171

Sprout Social

AUGUST 2, 2022

As platforms and the preferences of those using them change, so too should our working definition. Are you consuming or communicating? In the social media world, there’s a lot of talk about audiences and communities. Now think of a community, like a small town. If people stop playing their parts, the community stagnates.

Communities 110

Communities Social Media Community Platforms Platform 110

Hootsuite

OCTOBER 23, 2023

Or, if you’re maintaining the online presence for a retail company, you might have a larger social media team focusing more on social commerce to generate more sales. These duties can range from managing customer service on social media to building a separate community specifically for customers.

Skills 80

Skills Team Social Media HootSuite 80

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. That’s becoming less true by the second.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. That’s becoming less true by the second.

Facebook 167

Facebook Consultant Social Media Sites 167