Firebelly

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Setting Facebook Community Expectations

Firebelly

According to a report by Jeremiah Owyang of Altimeter Group , only 8 out of 30 brands surveyed had expectations set. This can be very helpful when you need to delete a comment. Setting expectations is the corner stone of any successful Facebook community. A vision for the page. Explain what the page is for and what fans can anticipate.

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5 Facebook Conversation Generation Tips You Need To Know

Firebelly

However, don’t forget the 45-54 group. Impressions are okay to look at for analyzing your potential audience, but I’d suggest you look a lot closer at response/comment rates. Look closely at your community demographics. Timing matters. I’m amazed at how many brands focus on the daylight hours alone. Use a human voice.

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Social Media Gone Wild

Firebelly

Our group stayed in the van and observed by sticking our heads out of the sunroofs. This is an age where almost everyone is an amateur photographer and starving for likes and comments with each Facebook post. This is how we ran into about 30 bison grazing on the side of the road. Do you think people have gone too far?

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Curation is Not Aggregation

Firebelly

Curation is the big new buzzword this year in social media circles — collecting information in a strategic amassing of selected information that’s presented in a new way to draw out the subtleties and patterns that might not otherwise be noticed when looking at the group in toto. Leave a comment and let me hear from you.

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“Not All Fans Are Created Identical”: The Jeff Widman Interview

Firebelly

I have discovered so many easy wins doing this–it just takes an hour to look at the posts that performed best over the past 6 months for impressions/reach/shares/ comments/likes. 3) Not all fans are created identical, so use the demographic reports to figure out who your engaged fans actually are.

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Social Media Citizens Hate BP + 4 Other Social Media News Items

Firebelly

Group lists top five social media risks for businesses By Sharon Gaudin As businesses increasingly try to figure out how to use social networking tools in the enterprise, an IT governance group has released a ranking of the top five risks social media poses to companies. Your comment has not yet been posted. Please try again.

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4 Ways To Celebrate MLK Day With Social Media

Firebelly

Flickr : There is a great Flickr group called MLK BLVD that contains images of Martin Luther King, Jr. Your comment has not yet been posted. Your comment could not be posted. Error type: Your comment has been saved. Comments are moderated and will not appear until approved by the author. Martin Luther King, Jr.