Remove Campaign Remove Communities Remove Creative Commons Remove Sentiment
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Snapping at Synapses: Why Digital Death Sucks

Waxing UnLyrical

Making the grade I have no doubt that, from a financial point of view, the campaign will reach its goal. But there are so many things that trouble me about this entire campaign. And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm.

Class 233
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Social Media a CRM perspective

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Therefore, CRM software developers are creating tools that allow companies to locate, absorb and use the thousands or millions of messages about their company, products, advertising campaigns or reputation. Unported License.

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10 Words And Phrases Social Media Pros Should Help Their Clients Understand

SocMed Sean

It’s not something you strive for in a social media campaign. Help them understand that there are ways they can listen to their community, leverage feedback, and improve their business. Never walk into a meeting with a chart or graph showing sentiment without having a human double-check the results first.

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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e., Tracking sentiment around a brand and its competitors might be important for a product manager. Are you planning on using automated sentiment to alert you to potential crises?

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

This will help a great deal in planning and managing successful marketing campaigns. There are other times when marketers may have to launch a multi-platform outreach campaign. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly. Others aren’t.

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. Yet the sentiment is true — writing, especially long form, is hard work, and the work doesn’t end when the words are completed. You usually do.

Products 267