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Social Media Outreach for Beginners

Sprout Social

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. What is Social Media Outreach? Unfortunately some marketers use social media outreach as an opportunity to spam influencers. Choose keywords related to your industry.

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45 Marketing Tools to Consider for 2017

Razor Social

In just two years, marketing automation has grown from being a $500 million industry to a $1.2 Brand24 is a social media monitoring tool that allows you to track mentions about your brand, or your competition, across social media channels, blogs, forums, photo sites, etc. BuzzStream. billion one.

Tools 40
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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

BuzzStream is a brilliant new tool that lets you gather contact names and addresses and chart your history of communications with each individual blogger. Writing on social media strategy has still gotten me my share of dance and fashion clothing pitches. Search for blogs via paid tools such as Radian6, TruPulse, and Trackur.

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101 Marketing Tools and Technology Tips for 2017

Razor Social

Social Media. The successful people on social media build relationships and add value. The key to social media success is consistency, but achieving it is incredibly time-consuming. Use a social media management tool. Optimize your website content for sharing on social media.

Tools 40
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Owned Media: Using Your Permission Marketing Assets. Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). These make great social updates for Twitter or LinkedIn. Earned media can take several forms: Social Sharing from Individual Accounts.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

This varies by industry, but in our industry we find we need to update our “big” content pieces every 2-3 years. In addition to Kelsey’s work, she often writes and speaks about content promotion for several highly regarded industry publishers. You can connect with Kelsey on Twitter , G+ , or LinkedIn.

Strategy 153
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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity SMM

Social media and influencer marketing have each significantly impacted the work of B2B marketers. A few journalists, analysts, and business-book authors in any industry segment stood out. They were invited to write about trends and speak at industry trade shows. Social Media Marketing Becomes a Thing.

B2B 318