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A Tale of Two Communities Part 1 – Volkswagen

SocialFish

A quick overview of the VW community is that Volkswagen does not operate their own social network. All of these social networks are managed independently from each other by home grown admins. Make Volkswagen owners and enthusiasts as happy as possible with their cars so they buy more Volkswagens.

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

WHY should your audience care that you are on Facebook or any other social network? Are they people who want to engage with your brand on Facebook or any other social network? What About the Silent Lurkers? I didn’t need to buy into the fake Instagram followers, fake comments or engagement.

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“The Algorithm,” Explained

Likeable

cue thunder clap, spooky organ music] It’s a term that entered buzzword territory not long ago, as every social network and some of the most popular apps employ them in one way or another, but it is a simple enough concept that gets blamed for way more than it deserves to be. Algorithms are what make your social feed possible.

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The Social Media Analytics Compass: What and How to Measure

Razor Social

This doesn’t means to say they are not interested and they won’t buy from you. In an audience you will typically have the following: Lurkers – People that monitor what you share but don’t interact. In the following we have focussed on tools that are dedicated to social media analytics. Simply Measured.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. link] [link] Kirsten Khire #7 – lurkers or inactive accts? population).

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

link] saving4someday Jay, I have been a long time lurker but wanted to wish you and your family all the best. Fully virtual, fully mobile. link] [link] jaybaer Thanks Linda. Great to see you on Saturday. I appreciate you being there. I'm in Phx while my husband is in San Francisco with work. We're talking the plunge too of moving.

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104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

63% of millennials say they stay updated on brands through social networks; 51% say social opinions influence their purchase decisions; and 46% “count on social media” when buying online. ( leaderswest Digital Marketing Journal ). Social Fresh ). 15 Social Media Marketing Stats.

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