Webbiquity SMM
NOVEMBER 8, 2022
Social proof is more persuasive when reviewers or influencers are viewed as competent or more acquainted with the industry or product category than the observer. 82% of your prospects seek recommendations from their friends and families before buying. You can’t buy great customer reviews (at least not legally or ethically).
Webbiquity SMM
JUNE 21, 2022
Brands compete for the attention of their customers in real-time, across various channels. With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. Practice Proper Channel Management.
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Webbiquity SMM
NOVEMBER 5, 2012
The old days when SEO meant writing key-stuffed copy and then begging for or buying as many links as possible, from any willing website, are long gone. That’s clearly good for searchers, as search engine results have become more relevant and useful. ” • It’s vital for a business to “be seen” in different places.
Webbiquity SMM
JUNE 14, 2011
Among Steve’s observations and insights from the summit: • The buying process is now 1) online, 2) all about the buyer, and 3) complex (multiple stakeholders). • Buy his new book ! As technology and buying processes change, SEO evolves. 92% of b2b buying cycles start with search. No, SEO is still not dead yet.
Webbiquity SMM
MARCH 23, 2011
Global monitoring capability adds cost and complexity to a tool, so don’t buy it if you don’t need it, but for multinational businesses, this is essential functionality. “Free&# is always a popular price point, but in the world of social media tools (as in many other areas of life), you get what you pay for.
Webbiquity SMM
JANUARY 13, 2015
Writing that online video “is a terrific way for small business owners to compete with the big brands. Scott Fasser believes it’s a “colossal mistake” to try to use social media to persuade your target audience to buy. 30+ Ways To Use YouTube Effectively by Small Business Trends.
Webbiquity SMM
DECEMBER 10, 2019
Your campaign is competing not only with similar vendors but also with the friends, family, co-workers, peers, and favorite news outlets of your target prospects for their attention. You are even competing against cat videos. 40% of social media users say that they would buy a product due to a direct tweet from an influencer.
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