2014-digital-marketing-ecosystem 
Convince & Convert
MAY 25, 2010
It’s a journey that’s similar to my own when I merged my digital agency (Mighty Interactive) to Off Madison Ave in 2005. Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S.
Convince & Convert
APRIL 1, 2010
Doing so reveals finely honed, groan-inducing marketing copy that clumsily tries to build a bond via forced humor and shared humiliation. So, I turned to the team’s Facebook page, where NBA rules have not yet been codified, and team’s have more leeway than they do on the official Web site. But then it gets even worse.
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Sprout Social
OCTOBER 13, 2022
Social marketers know creating viral posts isn’t their most important goal. Strategic viral marketing boosts brand awareness, increases engagement and builds loyalty. The right viral content can help brands gain mega fanbases. Use them to expand your brand’s social reach (and they might even help you go viral).
Oktopost
AUGUST 13, 2019
LinkedIn company pages are now used to define and drive branding. Better Branding Through LinkedIn Pages. A strong LinkedIn presence can help strengthen your brand and reinforce your image as an industry leader. companies doing business in today’s markets, don’t get to be coy. . There Are No Optional Fields.
Webbiquity SMM
APRIL 29, 2014
Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.
Webbiquity SMM
FEBRUARY 7, 2012
Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 71% of companies now have a presence on Facebook.
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