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How Much of Your Traffic “Should” Come from Search?

Webbiquity SMM

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. Also, the positive trust effect built up over time with the search engines can eventually be overwhelmed by the impact of brand strength.

SEO 188
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5 Helpful Social Search Articles

Firebelly

Here are 5 articles to help you understand social searchs relevancy to your business. Social Search Optimization A search engines ultimate mission is to serve the most relevant information it can. Referral traffic is quickly migrating away from traditional search to social networks, and in some cases, at alarming rates.

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YouTube Tuesday: What The HELL Is Social Media?

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Media Weekly: 5 Stories You Need to Read | Main | Jakes Take: A Slew of Social Network Ideas » June 22, 2010 YouTube Tuesday: What The HELL Is Social Media? I particularly enjoy the "Social Media Playtime Is Now Officially Over" message at the end.

YouTube 170
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3 Easy Ways To Make Your Facebook Page More Welcoming

Firebelly

Digitalia | Indianapolis Social Media Marketing « Jakes Take: Comcast Cares & You Can Too | Main | Jakes Take: Fresh Logos, Fresher Coffee » June 02, 2010 3 Easy Ways To Make Your Facebook Page More Welcoming You want your brand's Facebook page to look accessible, inviting, welcoming and, well, social.

Facebook 160
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Firebelly at Brainstorming & Social Media Optimization Summits

Firebelly

No longer are customers merely “consumers” of our product, but also of these conversations, making it imperative that we learn the art and science of diffusing conflict … before it erupts. Having trouble reading this image? View an alternate.

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Greenpeace's Unfriend Coal Campaign Calls Facebook A "So Coal" Network

Firebelly

Digitalia | Indianapolis Social Media Marketing « Branding Outside The Box | Main September 17, 2010 Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Greenpeace rolled out the  Unfriend Coal Campaign after Facebook chose coal to power its data center in Oregon. Having trouble reading this image?

Campaign 140
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Twitter is top social media channel among Fortune 500

Firebelly

The number one ranked company, Exxon Mobil, does not have a Twitter account. This represents a six percent increase over the 2008 study. 86% of these blogs (93) link directly to a corporate twitter account, a 300% increase over the 2008 study. The insurance industry has the most Twitter accounts (13). Having trouble reading this image?