Techipedia: Tamar Weinberg

AUGUST 17, 2011

As a result, a lingering question emerges on how much spikes in social media activity represent normal sentiment of interested individuals vs. manipulated sentiment of a few that is then spread around virally, possibly taking a life of its own. Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Twist Image

DECEMBER 13, 2010

The platforms and channels continue to evolve and what works for one brand may not be the right solution for another brand. I'm frequently asked by brands if what they're doing in these digital channels is "wrong" The phrasing of the question is off. Brands love their corporate Facebook pages. on their page.

Sysomos 108

Sysomos Radian6 Loyalty Sentiment 108

Josh S Peters

NOVEMBER 23, 2009

An awareness campaign (social media or not) is used to increase the awareness of certain products or the brand itself. Increase conversations about your brand, change the current online sentiment of your brand? Want people to talk about your brand at all? Join these conversations and add value to the communities.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Kikolani

JANUARY 26, 2010

Share non-financial impact items like an increase in website traffic, improved sentiment about the brand, and relevant fan / follower numbers. Radian6 – Radian6 gives you a complete platform to listen, measure and engage with your customers across the entire social web. Listen and join the dialogue with Radian6.

ROI 114

ROI Social Media SEO Tips 114

Convince & Convert

SEPTEMBER 21, 2010

• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? Sentiment: How much are you willing to automate verse check by hand? Thanks again Katie.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

AUGUST 17, 2012

Lauren is one sharp cookie; she used to do social media/community management for Radian6 among others, and is also noteworthy because she has something like 5,000 pairs of eyeglasses, which is pretty awesome. Then of course you went on to do a lot of community management/social media management type work before joining Aetna.

Radian6 113

Radian6 Training Communities Conversation 113

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. Private brand communities vs. Facebook. Are there differences between B2B and B2C in social media?

Social Media 149

Social Media B2B Strategy Consultant 149