Webbiquity SMM
FEBRUARY 4, 2013
As noted in the introduction, “Every contemporary marketing book is dedicated to the topic of social media, whether it be Facebook, return on investment, content, or customer relations. That description (as much else in the book) sounds a lot like web presence optimization (WPO), the framework for which has been covered here previously.
Webbiquity SMM
JUNE 24, 2014
Note: the following is an excerpt from the book The Social Employee by Cheryl and Mark Burgess. When talking about social business, the discussion refers to building a culture of empowered, engaged social employees who are as confident working collaboratively as they are working independently. Reprinted with permission.
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Webbiquity SMM
MAY 22, 2012
”—if the concept of social business is misunderstood or improperly applied.
Webbiquity SMM
MAY 22, 2012
”—if the concept of social business is misunderstood or improperly applied.
Webbiquity SMM
MAY 3, 2011
Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. jillkonrath.
Webbiquity SMM
MAY 31, 2022
You have to show what you can do for your prospects and convince them to take an action you want, like collaborating on a project. The best way to nurture leads is to book a call and have one-on-one conversations with prospects. You can automate the entire appointment-booking process with tools like Appointlet.
Webbiquity SMM
SEPTEMBER 10, 2012
As the Vice President of Social Business and Collaboration Solutions Sales and Evangelism at IBM, Sandy Carter plays an integral role in driving the company’s Social Business initiative. She’s also the founder of Lifehacker and author of four tech books, and blogs at Smarterware. How to Use ANGELS to Energize Your Market.
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