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Automotive Companies in the Metaverse – NFTs and Saraswati

Laurel Papworth

“The global metaverse automotive market is estimated to be valued at over USD 116.5 Laurel Papworth on car NFTs and Automotive Metaverse Web3. AR/VR/XR Partners with Automotive Industry. List of Automotive NFTs for Metaverse Marketing. Some kind of NFT scam by hackers put paid to Ferrari’s May campaign.

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Luxury Auto Brand Aston Martin Uses Social Media Campaign to Double Site Traffic

The Realtime Report

Aston Martin, the luxury British automotive brand, saw visits rise over 100% on its website as a result of a social media campaign in Germany, the US and the UK. The campaign began on June 20th, featuring a digital car configurator, images and a video, as reported by Luxury Daily.

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Influencer marketing goes mainstream

Sherrilynne Starkie

No longer reserved for journalists, media personalities, industry analysts and community leaders, the word influencer is used to describe anyone who has a large and loyal (mostly) online following. Click To Tweet That means Instagrammers, YouTube Creators, Bloggers, Podcasters and so on.

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This Week in Social Media – 5/8/2013

Social Media Marketing

Salesforce has unveiled a Communities solution for the enterprise , which leverages its Chatter platform and other products to create portals that will allow external conversations to be brought into the company more seamlessly. In the automotive space, online reviews are just as influential as professional opinions for buyers.

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This Week in Social Media – 4/3/2013

Social Media Marketing

One particular favorite was YouTube, which announced that as of this month, they had received the maximum number of submissions and would be shutting down for a decade , after which time they would reopen and announce the best video on YouTube. Still, Facebook dominates in this space. An interesting pairing of articles from Inc.

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Volkswagen: The fun theory

Laurel Papworth

I’m a huge fan of advertising campaigns in social spaces that are fun, narrative, a game, and not in your face. This one meets all that criteria and more: Fun, educational, something that bonds people into a temporary community, with – as far as I can see – little in your face advertising from Volkswagen.

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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.