The Realtime Report

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Social Analytics: A Valuable Tool Evolving to Meet Expectations

The Realtime Report

Social Analytics: A Valuable Tool Evolving To Meet Expectations. G2 Crowd , a business software reviewing company, recently released a report focusing on social analytic software. The report contains nearly 900 reviews of over 25 different social analytics products. By Levi Olmstead.

Analytics 107
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Health And Fitness Apps See 62% Increase In Usage In Last Six Months

The Realtime Report

Looking at data from over 6,800 iPhone and iPad apps listed under the health and fitness category, Flurry Analytics reports a 62% increase in the usage of health and fitness apps over the past 6 months, while the overall mobile app industry has only seen a 33% increase. Usage of health and fitness apps has grown exponentially since 2013.

Apple 180
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Social Media News Ticker: Twitter Redesign, Facebook Adds Custom Gender Options

The Realtime Report

Recognizing “it’s complicated,” Facebook expands profile gender options beyond male and female – Facebook users can now choose a “custom gender pronoun” to express their identity on the social network; those who choose a custom gender can also control who they share that gender choice with on the platform (re/code).

News 149
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Influicity Introduces YouTube Influencer Marketplace

The Realtime Report

With detailed analytics on engagement, share rates, purchase intent, and brand awareness, Influicity gives marketers useful data that extends beyond just views. Related Stories Social Media News Ticker: Embed Tweets Within Tweets on Twitter, Instagram Expands Ads Outside U.S.

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Social Media News Ticker: Twitter Debuts New Ad Types, Vine Gets Direct Video Messaging

The Realtime Report

Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s Google+ adds page view count – Google+ users can now see how many times their content has been viewed by others, including photos, posts and profile pages since October 2012 (Information Week).

News 176
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Social Media News Ticker: Facebook Tests ‘Buy’ Button, Twitter Acquires CardSpring

The Realtime Report

– Facebook is now testing a “buy” button that would allow consumers to purchase products directly from ads on the social network; so far the testing has included “a few small and medium-sized businesses” in the U.S. Facebook tests new ‘buy’ button for online purchases in U.S.

Buy 173
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6 Tools for Community Managers That Should Be in Their Work Portfolio

The Realtime Report

This tool is ideal for a quick check on the metrics that Google Analytics provides through a Smartphone. This app allows various Analytic accounts to run simultaneously and be revised individually. This app allows various Analytic accounts to run simultaneously and be revised individually. 1- Trendsmap. 3- Quintly.