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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook.

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Google’s Content Rules

Proactive Report

According to research from the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use it. Only 37 percent of B2B marketers and 38 percent of B2C marketers have a content marketing strategy.). These rules apply to all your content – web pages, newsroom, articles, press releases, and blogs.

Content 45
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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Local/Mobile Search. 10 Indicators Your Business Should Rethink Its Twitter Strategy (Klout): Megan Berry of influence analytics provider Klout provides some best practices on how to build loyal Twitter followings. Ever see a press release become popular on Digg?! Content Development/Marketing. SEO: Strategy. C’mon.

Marketing 279
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Fetching Friday – Resources, Blog World Expo & Akismet

Kikolani

7 brand building tips for you b2b blog – if you have trouble making your b2 blog standout, try these tips. 45 mobile web designs to show future trends – great designs to view on your smartphones. Link building with press release optimization – does it really work? Search Engines / SEO / Analytics.

Resources 129
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Instead, focus on your analytics. Which approach best suits you?

Marketing 265
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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity SMM

Sally Falkow reports research on new influences in the B2B buying process (e.g., Why B2B Marketers Should Leverage Flickr by Search Engine Land. making it as simply as possible for visitors to share your site content across multiple social networks), and social analytics. B2Bs Tap Social to Boost Search by eMarketer.

Tips 179