Sprout Social

JANUARY 9, 2024

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. What is AI analytics?

Analytics 110

Analytics Sentiment Analysis Patterns 110

Buzz Marketing for Technology

NOVEMBER 17, 2011

Long time friend and well respected CMO buddy of mine Romi Mahajan is leaving Microsoft to join Metavana. My new role as CMO of Metavana, a soon to be launched social-sentiment engine, has all the elements of my dream job – People, Impact, Autonomy and direct correlation to both the Consumer and Enterprise spaces.

Microsoft 235

Microsoft Sentiment Engineering Survey 235

Sprout Social

JANUARY 16, 2024

Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. But tracking sentiment is no piece of cake. You need a sentiment analysis tool for the job. What is a sentiment analysis tool?

Sentiment 93

Sentiment Analysis Tools API 93

Bill Hartzer

FEBRUARY 8, 2010

Many of the answers have been released in a new report called The General Sentiment Media Value Report™. General Sentiment has published its 4th Quarter 2009 Media Value Report, a breakdown of the top performing brands across news and social media web sites for October through December 2009. MICROSOFT $648,732,726.

News 111

News Report Social Media Reputation 111

Hootsuite

MAY 1, 2023

Community manager: Community managers interact with the audience, respond to comments and messages, monitor for negative sentiment, and answer customer questions. From content planning to post-publication review and analysis, Hootsuite offers everything you need in one convenient dashboard.

Template 135

Template Templates Social Media Tips 135

Hootsuite

MAY 16, 2023

Over 2,000 executives surveyed attribute 63% of their companies’ value to their online reputations. Most consumers ( 93% according to this survey ) say online reviews affect their buying decisions. It continues with steps to mitigate negative sentiment. Sentiment analysis is the contextual review of brand mentions.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Hootsuite

MAY 15, 2023

What to look for when choosing a social media inbox: Single log-on for all social messaging Business hours indicators and after-hours auto-responses Message automations and autoresponders Intelligent chatbot and virtual agent capabilities Response time reporting and analysis Message volume reporting Supervisor dashboard 3.

HootSuite 89

HootSuite Survey Team Report 89