Convince & Convert

AUGUST 10, 2010

JB : How are companies incorporating influence metrics into their marketing? JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? Should companies treat customers differently? Personally, I had a problem with an airline recently. What’s going to happen next?

Social CRM 134

Social CRM Influencer Klout Social Media 134

Viper Chill

AUGUST 28, 2012

The difference is that it may be a lot harder, and take a while longer, to find those 5,000 people and introduce them to your community. Would you see anything about the industry on a magazine stand. This is a really interesting question, especially for people who are managing communities that are attached to larger brands.

Adsense 77

Adsense How To Forums Sites 77

Bare Feet Studios

JUNE 7, 2009

The additional collaborators (hotels, Hawaiian Airlines , Avis & the bloggers) all gave from their pockets to support Hawaii tourism – of which they are a vital part. I personally logged over 200 hours of my time producing the event – 100% volunteer for this community service.

Social Media 40

Social Media Tourism Blogger Upcoming 40

Laurel Papworth

JANUARY 11, 2012

Now that the customer has access to most of the same channels as companies, what happens when they decide to create anti-ads? Everyone from time to time has made a teensy little negative tweet on Twitter or status update on Facebook or some other online community against a company. Qantas parody – too many to mention.

Advertising 109

Advertising List Social Media Tourism 109

Laurel Papworth

NOVEMBER 22, 2009

We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free , how can you then charge for it? It places ads from companies like Microsoft and Southwest Airlines on profile pages.) advertising?

Social Media 98

Social Media Social Networking Flickr Vimeo 98

Convince & Convert

MAY 3, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. He was basically saying, with augmented reality and the technology that’s available today, we’re already seeing companies who are saying, OK.

Klout 114

Klout Social Media Conference Influencer 114

Convince & Convert

JUNE 8, 2010

But while companies are rightly trying to get their heads around the concept that every customer is now a secret shopper and a potential reporter, not enough attention is being paid to the positive ramifications of real-time business. million times, and takes United Airlines out behind the woodshed for a musical ass-kicking.

Social Media 129

Social Media Foursquare Consultant Airlines 129

Convince & Convert

APRIL 27, 2010

But what makes Randy exemplary is a simple lesson that every company should reconsider – he relishes the description. We have a new biscotti, terrific with coffee or Bailey’s and coffee, from a company ironically owned by Interbev, the European brewers that purchased Anheuser-Busch, which is based here in St.

Social Media 133

Social Media Strategy Airlines Types 133