Remove Airlines Remove Analytics Remove Social Networking Remove Travel
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A First-Class Guide to Social Media for Travel

Sprout Social

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases.

Travel 40
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How to create a complaint management system to protect your brand reputation

Sprout Social

For example, Southwest Airlines’ quick response to a customer complaint about a long bag check line reassured the unhappy client they were committed to serving them as quickly as possible. In the end, the customer said the wait wasn’t too long and even praised the airline’s friendly employees.

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10 Brands Killing It On Instagram in 2016

Talkwalker SM

Yet how do you make the most of this social network? Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. Condé Nast Traveler (@cntraveler). Adidas (@adidas).

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Six Links Worthy Of Your Attention #247

Twist Image

Is there any kind of method to the madness that is airline travel cancellations, delays and frustrations? Let''s bring in Nate Silver and see. '' FiveThirtyEight analyzed 6 million flights to figure out which airports, airlines and routes are most likely to get you there on time and which ones will leave you waiting.''

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6 Required Competencies for Social Organizations | Conferences and.

Convince & Convert

Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals. Now, he tweeted it to his 1.6 million followers, and it becomes a national incident in minutes.

Compete 115
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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Personally, I had a problem with an airline recently. month), so filtering and more and more analytics are important to our customers. It will be a great year ahead to see how social media analytics can directly measure and drive sales. But now, it’s not based on assumptions, we can categorize based on real data.

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Fetching Friday – Resources Mashup, Black Friday & Cyber Monday Blogging Sales

Kikolani

How my article on quitting Foursquare caused a blog traffic spike – a look at analytics and referrals when you get a post that goes viral. TSA Gone Wild – the history of airline security. Cash connections – who invested in social media? Search Engines / SEO / Analytics. Social Media / Social Networking.

Mashup 148