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Interview with Dave Chaffey of Smart Insights

Buzz Marketing for Technology

For those of you who aren’t familiar with Dave or Smart Insights – Dave Chaffey is CEO of Smart Insights, a publisher of planning templates and articles focusing on Digital Strategy with channels on B2B Marketing and Marketing automation. I think content personalization is the biggest opportunity into 2016 for B2B Marketers.

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Facebook Advertising for Dummies (Wiley)

Buzz Marketing for Technology

Ads that include a social action are referred to as “Social Ads” or “Engagement Ads.” Our hypothesis is that Facebook Ads will become a strong component in every marketers toolkit much the same way as Google AdWords is today. 1:1 Social Advertising in B2B Marketing Imagine a world where B2B Marketers could target specific decision.

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Web Lead Tracking Explained: How to Get High Quality Leads with the Internet

Techipedia: Tamar Weinberg

For example, some firms tie one phone number to all of their Google AdWords ads. Other firms tie a phone number to each keyword within the AdWords campaign. Data on referring sites can be as granular as specific keywords from a PPC ad. When a visitor fills out a form, the referring site information is attached to the form.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). B2B Lead Blog ). The most popular social media sites for distributing B2B content are LinkedIn (used by 83% of B2B marketers), Twitter (80%) and Facebook (also 80%). B2B Lead Blog ).

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LinkedIn statistics marketers should know in 2023

Sprout Social

These LinkedIn Statistics will show you why it is the network for professionals, especially B2B marketers, to target motivated audiences in 2023. These LinkedIn stats refer only to desktop traffic. The #1 platform for B2B marketers According to a study by LinkedIn, it’s the leading platform for lead generation.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

I painstakingly go through these resources with the hopes that these posts will serve as references for you in years to come. How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. If you do, don’t make these mistakes in Google AdWords.

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What Bubba Gump Shrimp Can Teach You About Social Media

Convince & Convert

It kind of gives them a slingshot effect in terms of competing, eventually, with Google AdWords. But that obviously won’t be able to work forever, the same way AdWords has 2, 5, 10, 50 different ads running at a time. An oldie in the sense that it’s from I think August 2011, but it’s from a B2B marketing.