Remove Advertising Remove ROI Remove SMS Remove Social Media
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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Why SMS is an Ugly Duckling.

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How marketing automation empowers your team, and whole org

Sprout Social

Think: sending customer emails, SMS communications, scheduling social media posts, running digital ads and more. It includes automation strategies across marketing, including social media, digital advertising, segmentation, analytics and data measurement and yes, email marketing.

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The Newest Black Friday + Cyber Monday Ideas for Your Social Media Marketing

Buffer Social

Do you have your social media marketing ready? The library put together some simple content to share on social, advertising a 100% off sale on all its books. . It’s a really interesting strategy, especially when you think of how you can use it on social media. . You can definitely go the SMS route.

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Firebelly at Brainstorming & Social Media Optimization Summits

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

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The Surprising Places Marketers Plan to Increase Budgets in 2014

Convince & Convert

Also intriguing is the finding that 34% of participants say that social media is producing ROI today , with another 52% believing that it will produce ROI eventually. Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

It punches a hole in the theory that social media and content creation success has to be a huge time commitment. As I’ve written several times, the people in your company responsible for email, and the people responsible for social media should be the same people.