Small Business Mavericks
DECEMBER 7, 2011
In the business world, advertising is everything when it comes to keeping a business going. Yes, large corporate companies advertise all the time and spend large amounts of money to do so. That does not mean you should ignore advertising altogether. Advancing technology is where advertising lies right now. Far from it.
Small Business Mavericks
OCTOBER 28, 2013
Native advertising is social media content that looks like content but is really advertising. It looks and feels like the usual content you would find on social media, but when you click on the link and read or watch, then you discover that you are being advertised to. Forty percent of that will be spent on native advertising.
Small Business Mavericks
FEBRUARY 16, 2015
Business2Community & Business.com ask a good question: “ Should You Be Blogging On LinkedIn? ” We know that LinkedIn is probably the most important professional site to be networking on right now, because it’s where all the professionals are. Posting on LinkedIn is Great Exposure.
Small Business Mavericks
FEBRUARY 24, 2015
It used to be that LinkedIn was thought of as the ultimate job site, a place where job searchers and recruiters could connect and the all-important professional networking take place. Convene in relevant LinkedIn discussion groups — go where the people who are interested in your stuff are and join the conversation.
Small Business Mavericks
JANUARY 6, 2016
Online advertising. When we talk about search engine marketing we usually are referring to search engine optimization (SEO) and pay-per-click advertising. But if your primary target is other businesses, then LinkedIn could be more effective. Online Advertising: Is It Really an Inbound Channel? Search engines.
Small Business Mavericks
NOVEMBER 2, 2012
Pay-per-click advertising. All you have to do is look at the rise of smartphone sales to know that as more and more people begin to hold these little devices in their hands, what it means to you and me is an opportunity to promote our businesses to the very people who are looking for them and stand just around the corner. Organic SEO.
Small Business Mavericks
JUNE 5, 2012
There is a lot to be said for search engine optimization and paid advertising. You can be at Facebook, Twitter, LinkedIn. Both have their places. But social media is a two-way conduit that requires your interaction. If you do it right, you can win new customers and make old clients happy with just a little effort.
Expert insights. Personalized for you.
177 
Let's personalize your content