Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People.

Research 265

Research Social Media Marketing Retail 265

Social Media Network Marketing

MAY 18, 2015

First Thing First, You Need To Be On This Social Media Platform. Million Users Who Are Musicians, Artists and Everyday Social Media Users With Friends And Family All On TSU. Here Brands have events and launch their Products, their 'Sneek Peeks' and 'Premier Previews' is what gets onto TSU. Million Active Users. It's so simple.

Yahoo 50

Yahoo Social Media URL Brands 50

Buzz Marketing for Technology

JULY 7, 2008

Upcoming Events. Nuggets from Social Media workshops as of late… posted in Uncategorized |. I think the same is true for the bevy of social tools. Social networking has hit a tipping point, but the channels will continue to ebb and flow. Social Media. Networking. advertising. Categories.

Communities 117

Communities Groups Groups Social Media 117

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Convince & Convert

APRIL 1, 2010

In the team’s defense, they do have a nicely executed Events tab, and the Wall seems to be pretty active, with a variety of contests for fans. But, it’s widely disparate content usage across social outposts that’s the real mystery. They need to snap up that Facebook name pronto.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

JULY 28, 2010

Sure, it’s clever outdoor advertising, but given that “where am I going to get coffee tomorrow?&# This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. When you find a pattern, create content to address it.

Social Media 148

Social Media Strategy Consultant B2B 148