Sprout Social

FEBRUARY 5, 2020

Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. Social media is now a major part of the average person’s news diet.

Tools 91

Tools Sentiment How To Team 91

Adam Cohen

JULY 12, 2010

Wouldn’t you want to leverage that insight to avoid a misdirection in using social media? Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too. A goal that is basically brought from the necessity!

Research 265

Research Social Media Marketing Retail 265

The Marketing Blog

MARCH 8, 2010

Quotes from the Money Life article Iffort’s report states that usage of Twitter will penetrate more organisations, and more firms and customers will start using this social networking tool.Conversations between users and brands which are managed by humans with an emotional quotient will continue to boost Indian marketing efforts.

Study 180

Study Company Web 2.0 Twitter 180

Convince & Convert

AUGUST 27, 2015

While the media loves Twitter, the story is bigger than any one social network. To truly understand the full conversation, pulling in as many media channels as possible is key to knowing the full scope of the stories and events that are integral to your business. Maybe is is a matter of attention span.

Vimeo 60

Vimeo Influencer Smart Phone Instant Messaging 60

The Marketing Blog

OCTOBER 10, 2008

Be it Web Technologies, technology related trends, Mobiles, Hacking, Blogging, Vlogs, Social Media etc. Share this: StumbleUpon Digg Reddit 5 Comments Filed under BarCamp Tags: BarCamp , BarCamp Delhi , BCD5 , delhi , Google , open source , Social media , startup , twitter 5 Comments Sesso January 22, 2009 at 12:25 pm Great site. &

Startup 109

Startup Web 2.0 SMS Proposal 109

Buzz Marketing for Technology

JULY 7, 2008

Upcoming Events. Nuggets from Social Media workshops as of late… posted in Uncategorized |. I think the same is true for the bevy of social tools. Social networking has hit a tipping point, but the channels will continue to ebb and flow. Social Media. Content still is king. Categories. Select Category.

Communities 117

Communities Groups Groups Social Media 117

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Social Media Network Marketing

MAY 18, 2015

First Thing First, You Need To Be On This Social Media Platform. Million Users Who Are Musicians, Artists and Everyday Social Media Users With Friends And Family All On TSU. Here Brands have events and launch their Products, their 'Sneek Peeks' and 'Premier Previews' is what gets onto TSU. Million Active Users. It's so simple.

Yahoo 50

Yahoo Social Media URL Brands 50

Sprout Social

JULY 6, 2023

To ask the right questions, the social team needs a seat at the table. As Jamie Gilpin, Sprout’s CMO, explained at a recent LinkedIn Roundtable event , “If you don’t know your organization’s most important business priorities or objectives, how can you deliver results that matter to leaders?” Yet, much of it goes untapped.

Data 133

Data Social Media Metrics Analytics 133

Convince & Convert

APRIL 1, 2010

In the team’s defense, they do have a nicely executed Events tab, and the Wall seems to be pretty active, with a variety of contests for fans. But, it’s widely disparate content usage across social outposts that’s the real mystery. They need to snap up that Facebook name pronto.

Social Media 120

Social Media Content Analysis Sports 120

Later

JULY 4, 2019

1: Use the Instagram Stories Chat Sticker to Invite Local Customers to an IRL Event . Hosting a special in-store event, conference or meet-up? You can use the Instagram Stories chat sticker to bring the community together, and answer burning Qs about the event. You know they have similar interests (and in this case goals!)

Instagram 78

Instagram Brands Hosting Groups 78

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Not too different than this guy I met at an AZIMA event who was just freely sharing his hard earned knowledge. When you find a pattern, create content to address it.

Social Media 148

Social Media Strategy Consultant FAQ 148

Convince & Convert

MARCH 3, 2010

Think Different Here’s 6 ways to differentiate agency social media services: 1. Social is an Ingredient, not an Entree Help clients find ways to add social components to existing marketing (print, outdoor, broadcast, direct mail, email, search, live events) – rather than viewing social media as a freestanding silo.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Before crowdsourcing there were focus groups, which never really worked too well. Market research is as important to most companies as the payroll department.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

SEPTEMBER 20, 2010

Finally, I see Twitter being a terrific communication tool for brands to use to update their audience on events. Same goes for location based social networks. link] (via @jaybaer @jeffhurt) Morgan Stewart I was the primary researcher at ExactTarget and sat in on all the focus groups. Great example!

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Convince & Convert

JUNE 16, 2010

Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!), It's a new way to use social media from a sales standpoint that is being overlooked. to create confidence that often overlooks the obvious. Example: A science supply store that wasn't reading its own product review page.

Social Media 119

Social Media Strategy Mobile Consultant 119