The Realtime Report

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What Types of Digital Marketing are Right for You?

The Realtime Report

A few years ago, content marketing usually meant ‘blog posts’ Now, it also encompasses e-books, podcasts, YouTube channels, and much more. For example, a financial coach might write blog posts about managing debt. Emails don’t disappear from inboxes the way posts disappear in busy social media feeds.

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Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch

The Realtime Report

Facebook testing ads shortcuts on News Feed – to make it easier for advertisers to monitor their ads, Facebook is testing out putting an ads shortcut link in the right side of the News Feed (Inside Facebook). Any social media updates that we missed? Let us know in the comments below.

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Social Media News Ticker: Instagram Direct, Twitter Mirror and Photos in DMs

The Realtime Report

Facebook puts its web feed in motion with auto-playing videos – shortly after rolling out auto-playing videos to mobile users, they’ve now arrived on Facebook.com (TechCrunch). Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Instagram: Facebook.

News 156
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The TSA’s Shockingly Real Instagram Account

The Realtime Report

Since the feed’s creation about a year ago, the account has 160 posts and over 100,000 followers. The TSA’s bomb-sniffing dogs and distinguished employees have made appearances on the feed as well. TSA promotions and programs have also been advertised on the account.

Instagram 176
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Social Media News Ticker: Twitter Ad Retargeting, Google ‘+Post Ads,’ Apple Buys Topsy

The Realtime Report

Facebook adds more ‘News’ to News Feed to become more Twitter-like – Facebook is now promoting more ‘real news’ posted by users; the social network’s news-feed algorithm will now expose more links to articles from media organizations — especially on mobile (AdAge). and… Apple?!

Apple 149
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How to Optimize Your Social Media Strategy for Ultimate Business Growth

The Realtime Report

This includes a content calendar of the type of engaging content you wish to post, alongside any push for social media advertising. Essentially, a social media marketing plan contains an overview of your digital marketing goals, and how you plan to reach them. Social Media Marketing: Reaching Your Audience. Optimizing Your Strategy.

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Social Media News Ticker: Facebook Tests ‘Buy’ Button, Twitter Acquires CardSpring

The Realtime Report

Facebook launches “Out-App Purchase” ads – Facebook is now letting developers sell Facebook desktop game virtual goods straight from ads in the News Feed or sidebar (TechCrunch). YouTube.

Buy 173