Convince & Convert

DECEMBER 22, 2010

Whether it’s big players like Foursquare inking a new loyalty rewards program with Pepsi, or niche developers like Untappd , addressing the beer drinking vertical with a mobile application that let’s you spread the word about the particular brew you are sipping upon, check-ins are on fire. Tie Video to Written Content.

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Laurel Papworth

JUNE 16, 2010

Rewarding badges and points systems on your intranet – social scorecards – could be the turning point for turning your enterprise 2.0 Foursquare becomes Social Work and all the better for it. Daniel proposed that we set up Foursquare style badges to encourage staff to contribute and use the internet.

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Laurel Papworth

APRIL 13, 2010

One, should we monetize other people’s activity? The first question is ethical – if money and currency is about a show of worth, a menu of value, then yes, we can monetize conversations and activities. Collectibles buy an account and get special badges like the Pro badge above.

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Sprout Social

MARCH 13, 2017

Before you buy that shirt online, you look at reviews to see what other people think of the fit and quality. One study found that 50% of shoppers use their smartphones while shopping in stores to research products before they buy them. For local businesses that might mean Yelp, Google and FourSquare. Customer Testimonials.

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Techipedia: Tamar Weinberg

JANUARY 5, 2011

Growing Your Business: 5 Tips from the Founder of Foursquare (Mashable): Dennis Crowley knows his stuff, and he’s given some good and creative tips to build visibility to his business. Hey, Foursquare was pretty small once! Foursquare Business Strategies You Don’t Want to Miss (Samir Balwani): With only (!)

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Techipedia: Tamar Weinberg

JANUARY 5, 2010

Like last year, if your article is highlighted in this comprehensive post, there’s a badge for you to proudly celebrate this achievement on your site. Tips include being active and tweeting daily, limiting using Twitter for broadcasting, focusing on company-wide social media policies, and more. She has some great comparisons.

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Techipedia: Tamar Weinberg

JANUARY 5, 2012

It’s about being active all the time, watching the progress of your campaigns as they go through their cycles. Paid and Organic Search: Why the Marriage of Both is Important : After looking at analytics from a year’s worth of client data, Razorfish determined that you should buy keywords even if you’re in position #1.

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