Ignite Social Media

AUGUST 12, 2024

In an ever-evolving social media marketing landscape, staying ahead requires a current understanding of the challenges, strategies, and innovations that drive success in the industry. With over 100 responses from seasoned marketers, the results offer a comprehensive snapshot of the current state of social media marketing in 2024.

Survey 172

Survey Social Media RFP Marketing 172

Hootsuite

JULY 26, 2024

Social media competitor analysis tools should be a staple in every social manager’s toolbox. Unfortunately, there’s often a temptation to focus inward and get stuck micro-analyzing your own internal social media performance. And to understand that context, you need competitive analysis tools.

Analysis 87

Analysis Social Media Tools HootSuite 87

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

Collaboration 95

Collaboration Social Media Tools HootSuite 95

Oktopost

SEPTEMBER 19, 2024

How can we be more confident about proving the success of our social media efforts day in and day out? In addition to this, our management often asks us to prove that our social media activity is working. Proving ROI from social media remains challenging, especially as platforms and algorithms constantly evolve.

B2B 62

B2B Social Media Marketing Metrics 62

Adam Sherk

APRIL 17, 2014

What are the best tools for publishers looking to track social media activity at the content level? There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. Real-Time Analytics. It has a greater degree of social-specific reporting.

Analytics 240

Analytics Publishing Social Media Tools 240

Keyhole.co

JUNE 28, 2024

You notice that your social media platforms are buzzing with activity and engagement, but you can’t seem to translate that success into your email marketing. However, integrating email marketing with social media analytics can change the game. You’re not alone—many businesses face this challenge.

Analytics 52

Analytics Social Media Marketing Hubspot 52

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. Content curation tools can help. Each tool offers something different. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.

Curation 96

Curation Social Media Management Tools Social Media 96

Unmetric

AUGUST 9, 2019

With over 250 million active users, Pinterest is a great platform for brands to get the most out of their marketing campaigns. Pinterest analytics is a great source of valuable intel on your business’s performance. It allows you to: Get an overview of your brand’s activity and followers growth. Measure pin performance.

Analytics 126

Analytics Tools Price Curation 126

Sprout Social

AUGUST 17, 2022

Is it time to step up your social media monitoring ? With so many networks and interactions across social media, tracking your engagement data can be tricky. According to the Sprout Social Index™ , 60% of brands analyze their social data daily. 10 social media monitoring tools that should be on your radar.

Campaign 126

Campaign Social Media Tools Hubspot 126

Unmetric

JUNE 18, 2019

By allies, I mean these really cool analytics tools that will help you understand your Facebook performance and get real-time metrics to help you reach your target audience. Read on to discover what these tools have to offer to help you get better on Facebook. You can filter the results further based on industry and geography.

Analytics 119

Analytics Tools Facebook Overview 119

Sprout Social

DECEMBER 7, 2020

Once you’ve started a social content strategy, you need to know how well your content performs and what’s working best. The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Getting started with social media analytics.

Analytics 122

Analytics Report Social Media Metrics 122

Unmetric

JUNE 25, 2019

If Instagram is part of your social media strategy, I’ve got a quick question for you: Are you using the right Instagram analytics tools? Despite Instagram having its inbuilt insights analytics, you may find it insufficient if you are a brand that wants to get actionable insights to drive engagement and sales.

Analytics 130

Analytics Instagram Tools Metrics 130

Oktopost

SEPTEMBER 19, 2024

In B2B social media marketing, this raises a classic dilemma: Should companies embark on a long trip to organic growth and slowly build up an engaged audience, or should they jump on the high-speed train of paid ads to speed up conversions? Source What is organic social media? What is paid social media?

Organization 62

Organization Resources Social Media B2B 62

The Realtime Report

JULY 29, 2024

Boosting Social Media Engagement: Strategies and Tips for Success Social media engagement serves as a vital component of effective social media marketing. Tips for Increasing Your Social Media Engagement 1. Check your analytics to see what content performs best.

Engagement 91

Engagement Social Media Strategy Tips 91

Unmetric

JULY 18, 2019

For some brands in the media industry, they even follow a YouTube-first policy. In-depth YouTube analytics will help you take your video marketing game from good to ninja level. So let’s walk through the top seven Youtube analytics tools to help you fine-tune your video marketing strategy and perform better on Youtube.

Analytics 107

Analytics YouTube Tools Price 107

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. Without the right tools, you’re bound to get lost at sea.

Social Media 92

Social Media Tools HootSuite Tweetdeck 92

Oktopost

APRIL 2, 2020

In the digital marketing world, making decisions based on data and analytics is crucial to growing your business. Social media marketing analytics is big business. Helping people make sense of the data that social media managers (SMM) have access to is no easy feat. It’s projected to grow by almost $9.4

Report 129

Report Social Media Tools ROI 129

Convince & Convert

JANUARY 31, 2024

Managing multiple marketing projects on social media can be challenging. You have to manage various projects, harmonizing content creation, engagement strategies, and analytics. But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity?

Project 124

Project Social Media Templates Template 124

Janet Fouts

JANUARY 28, 2018

With so many different social media marketing tools to choose from, it can be difficult to find the right solution; one that helps you save time and helps you improve your results. But, not just any social media scheduling tool will do. Social media calendar. Social media analytics.

Social Media 217

Social Media Tools Marketing Collaboration 217

Hootsuite

SEPTEMBER 16, 2024

It all comes down to factors like your industry, the platforms you’re active on, and the makeup of your audience. That’s where social media benchmarks come into play. Psst: Once you grab your benchmarks, head to our guide to using social media for marketing in education to find out how to action these insights. #1

Education 65

Education Research Social Media HootSuite 65

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? The answers are out there, and there are tools to help you find them. Chapter 1: 19 Free Social Media Analytics Tools.

Analytics 111

Analytics Social Media Tools Klout 111

Pam Moore

JULY 29, 2024

Taming the Social Media Beast – Mastering AI, Branding, and Team Alignment for 2024 In the fast-paced digital world, managing your social media strategy can often feel like trying to tame a wild beast. It's time we help you with taming the social media beast! But fear not! Are you ready? What's that?

Team 133

Team Social Media Brands Tips 133

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? The Social Media Analytics Compass.

Analytics 89

Analytics Social Media How To Analysis 89

Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. But now that the dust has settled, which analytics tools are the most useful for Instagram marketers? Instagram analytics tools.

Metrics 145

Metrics Analytics Instagram Tools 145

Sprout Social

SEPTEMBER 17, 2024

Those who see social media marketing as a key part of their customer engagement strategy and those who view it as a nice to have. The importance of social media in UK retail has only grown. In a 2022 report, it was found that 78% of consumers in the UK have upped their social media usage in the past year.

Retail 87

Retail Social Media How To UGC 87

Awario

JULY 31, 2022

Marketing your business on Facebook is one of the most effective ways to reach and target audiences through social media. With 2 billion monthly active users, it's no wonder as to how Facebook is able to reach such a massive audience.

Analytics 127

Analytics Facebook Activities Social Media 127

Sprout Social

MAY 15, 2024

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement. But there’s much more to the job description.

Social Media 121

Social Media Social Media Management Sentiment Collaboration 121

Ignite Social Media

SEPTEMBER 16, 2024

If you were savagely ranking your friends on MySpace in 2007 ( when Ignite was founded ), you know that the social media landscape has undergone a significant transformation. So, how are they sharing their time between platforms, and how can we use this to enhance our social strategies ? minutes respectively.

Social Media 94

Social Media Engagement Reddit Marketing 94

Sprout Social

MAY 7, 2024

By utilizing social media monitoring tools that offer advanced TikTok analytics , brands gain valuable insights to steer their strategies in the right direction. In this guide, we’ll define TikTok monitoring, why it’s so valuable, how to do it and six TikTok monitoring tools you can use. What is TikTok monitoring?

Tools 106

Tools Strategy Brands Sentiment 106

Keyhole.co

APRIL 26, 2023

The underlying secret lies in deciphering TikTok analytics. TikTok analytics open doors to content optimization and your week-on-week progress. What is TikTok analytics? TikTok analytics are metrics that depict the success of a TikTok account. TikTok business accounts provide exclusive access to creator tools.

Metrics 52

Metrics Analytics Tools Overview 52

Keyhole.co

AUGUST 28, 2023

billion monthly active users , the platform presents a vast audience for content creators and marketers. In short, YouTube combines video content’s appeal with its immense popularity as a social media platform. Manual analytics are error-prone and don’t support growth.

Metrics 52

Metrics Analytics YouTube Video 52

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 110

Social Media Sentiment HootSuite Analysis 110

Talkwalker SM

FEBRUARY 4, 2016

Being on social media is second nature for many brands today, but if you really want to make the most out of it, you need tools to help you understand what’s being said and by whom. Social media analytics tools come in many shapes and sizes – from free and niche to enterprise level and comprehensive.

Analytics 105

Analytics Social Media Tools Influencer 105

Keyhole.co

MARCH 2, 2023

Love it or hate it, social media is here to stay. Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market.

Social Media 52

Social Media Tools Marketing HootSuite 52

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. Find more eye-popping stats about social media here !) More than 4.95 The good news?

Social Media 129

Social Media Tips HootSuite Marketing 129

Keyhole.co

MARCH 14, 2023

And Instagram analytics tools are your best bet to get your brand discovered How? And which tool should you choose? There are many great social media analytics tools out there , which means that finding the right one for your needs can get tricky. Let us know what you think in the comments below.

Metrics 52

Metrics Analytics Instagram Tools 52

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And businesses recognize the power of social media in driving tangible results.

B2B 117

B2B Trends Social Media UGC 117