2013 Hashtag Social Media Management Strategy 
Convince & Convert
JANUARY 23, 2014
Whether you love or hate ‘em, there’s no doubting that 2013 was a big year for the selfie. From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. But, why should social media users have all the selfie fun?
Buffer Social
OCTOBER 1, 2018
In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. This is the same strategy used by brands such as REI , Birchbox , and Fedex.
Unmetric
APRIL 2, 2019
A few days back, our social media manager chose Mattel, a US-based toy manufacturing company, as the Brand Star of the day for their tweet on BTS-based dolls. Formed in 2013, the Bangtan Boys (BTS) scratched the K-pop itch that the global audience was developing. It was like any other day, or so we thought.
Convince & Convert
MAY 1, 2015
Now they’ve learned to focus their efforts on channels that are able to support the three pillars of their strategy: service, brand reputation, and commerce. “I I believe that if you want to conquer the social word, you shouldn’t be afraid to make mistakes because you’re going to make them anyway. chrismikulin Tweet This.
Convince & Convert
NOVEMBER 1, 2013
And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Snap a picture and tweet it with @jkrohrs mentioned and with the hashtag #audiencebook. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now. The RSS feed is: [link]. Find us on iTunes: [link].
Pixlee
SEPTEMBER 9, 2019
Although it seems like an easy marketing ploy, you’ll want to make sure that your brand is fully aware of what trendjacking is and how it can help (or even potentially hurt) your brand in the current state of social media. Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes.
Buffer Social
JULY 6, 2017
Small business owners and solo social media managers usually don’t have the time to create or find enough high-quality content to post five times a day on Facebook or tweet 10 times a day on Twitter. Mistake 2: Being on all social media platforms. The strategy? Fewer channels, more focus, better content.
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