Remove 2012 Remove Facebook Remove Social Graph Remove Strategy
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Facebook Graph Search: Why Investors Shouldn’t Worry

Mindjumpers

Much anticipated, Mark Zuckerberg unveiled this week that Facebook has built Graph Search – a search engine within Facebook that combines web search with your social graph thus making it possible to search your entire life and those of your friends. Facebook stocks falling. Continuous Google war.

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Social Media Strategy Template

Proactive Report

Download the PDF of the Social Media Strategy Template here. In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. Map the brand’s social graph.

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Social Media Strategy Template

Proactive Report

Download the PDF of the Social Media Strategy Template here. Almost three-quarters of all adults are active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. Map the brand’s social graph. Meritus Media Inc.,

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Trends for 2012: Social Media Intelligence

Proactive Report

Savvy PR and marketing folk are digging deep into the conversations – mining that data to find insights that can drive strategy, inform product R & D, give the competitive edge and improve that pesky bottom line. Map your brand’s social graph. Find the influencers in each node of the graph.

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How Your Brand Can Get the Most Value Out of Facebook’s Edgerank Algorithm

Mindjumpers

The following post is a follow-up on the ongoing discussion about the recent changes in Edgerank algorithm affecting Facebook reach and engagement. We hypothesized that the weight of a negative feedback Edge was increased significantly with the most recent Edgerank change in September 2012. Engagement. After this change, nearly 4.3%

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Leaving Facebook

Twist Image

Should you pull all of your advertising dollars out of Facebook? The subtext to this move is not about one brand leaving Facebook advertising, but a sentiment that Facebook advertising doesn't work. I don't know the innards of GM and their media planning or strategy, but this decision does require some context.

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Trust and Reputation – the new currency?

Proactive Report

Another interesting finding of the 2012 report is that the media is the only institution that saw a slight rise in trust and the majority of that rise is in social media. ” So if social media is the place where people go to find trusted sources of information, which of the myriad social sites should you pay attention to?