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What brands and BTS can teach you about partnerships and social media marketing

Unmetric

A few days back, our social media manager chose Mattel, a US-based toy manufacturing company, as the Brand Star of the day for their tweet on BTS-based dolls. With PSY’s Gangnam Style going viral in 2012, global interest in K-pop started rising steadily. It was like any other day, or so we thought. The rise of BTS. RT TO SPREAD!

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

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Social Media "Pioneers" Tell Why

Diva Marketing Blog

Recently many of my social media conversations seemed to be about the perception that social is a young person’s game. Perhaps that’s true to an extent as the Pew 2012 Demographic report i ndicates. Today social media is pervasive and mainstream awareness is very high. . ~ Ghostbusters.

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How to Lose Followers and Alienate People

ProBlogger

Managing an unsuccessful social media profile is a time-consuming task that requires your undivided attention and dedication. Use an animated avatar. So there you have it, the ultimate way to make your social media marketing a horrifying failure. This guest post is by Lianne Froggatt of Yes Gifts, UK.

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan?

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2014 Reboot: Get Ready for the New Year With a Blog Overhaul

ProBlogger

Ryan Barton, author of Smart Marketing , shows us the way. This post “9 Steps To Take When You Loathe Your Own Blog” first appeared in May 2012. When I launched The Smart Marketing Blog in 2007, my posts were eclectic random. We all feel the urge to tweak our logos and change our avatars.

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$100,000 in One Week, a Viral Nova Follow-Up

Viper Chill

I don’t really doubt Daniel’s claim, partly because his comment actually had an avatar and partly because his site actually looked good. Back in 2012 there was a huge wave of press after one company found that up to 80% of the traffic landing on their website from Facebook ads were simply bots. This isn’t 2012 anymore.

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