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Writing Around the Web – Social Media ROI, Google+, and Local Search

Kikolani

Featured Post – Social Media ROI with Google Anlaytics 5. This month’s featured piece just went live today and is part of the 2011 Conversion-Fest Blogging Contest. Social Media – Which Matters Most – Three reasons why you shouldn’t be just doing one or the other, but both.

ROI 126
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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

A handy way to supplement your email contact list with information about those prospects from the most popular social networks. Check dozens of popular social networking and social bookmarking websites to see if the username or vanity url you want to use is still available. Social and Alternative Search Engines.

Tools 206
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Tool Tuesday: PostRank Analytics

Akamai Marketing

Most obvious of these is Google Analytics. A deceptively simple yet dynamic tool for bloggers which measures what it calls “Engagement Events&# such as a comment, a bookmarked link, or a tweet about a particular post. But without export features, I fear that eventually this tool will lose my attention.

Postrank 134
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Fetching Friday – Resources Mashup, An Interview & Gift Wrap Inspiration

Kikolani

7 social link building tips – how engagement can build links. Does Google offer a unique value for reciprocal links ? Using your most viewed articles for conversions – how to find them via Google Analytics and take advantage of the traffic. Exchanging of authoritative information and algorithmic values.

Mashup 128
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Toyota's "Sienna Family" YouTube Campaign

Firebelly

Fun idea and I had a few laughs, but (see update at the end of post) Toyota really should have included the YouTube URL at the end of the ads!

YouTube 129
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The History of Social Media in 33 Key Moments

Hootsuite

SixDegrees was certainly one of the first, but you have to define what a social media site is before you can say which is the first. For example, the PLATO system, developed by the University of Illinois in 1970, had many features of an early social media network but was largely used in academia. So, how old is social media?

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How Brands Use Pinterest

Mindjumpers

Tweet Pinterest, the social bookmarking tool for images and videos launched in 2010, has become a new favorite platform for many of us – myself included. In fact, Pinterest drives more traffic to websites and blogs than YouTube, Google+ and LinkedIn combined. What F8 Developer’s Conference 2011 Holds for Brands and Users.

Brands 271