Pixlee

JANUARY 19, 2017

UGC results in 29% higher web conversions than campaigns or websites without it. 39% of professionals use social media monitoring tools (like Pixlee’s Social CRM ) to find influencers. 59% of marketers use influencer engagement campaigns for product launches and content creation.

UGC 41

UGC Content Loyalty Travel 41

Convince & Convert

FEBRUARY 11, 2010

Raven Zachery, project director for the Obama Presidential Campaign app and founder of SmallSociety, defends native applications. Give me a scenario for web apps that competes with the profit motive of developing for the app store AND is a one stop, one authentication, one click purchase for the end consumer.

Social Media 113

Social Media Strategy Apple iPhone 113

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Adjust Staffing and Timelines. You’re ALWAYS marketing.

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

SEPTEMBER 21, 2010

But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social Media results can’t be measured False. Unlikely at best.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

APRIL 1, 2010

Talk about an ad that’s chock full of truth and authenticity. The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MAY 11, 2010

It’s just more authentic and believable that way. Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web. BK's Whopper Sacrifice campaign offered customers the chance to do something they already wanted to do but had no incentive to do it. Your LInkedin page.

FAQ 137

FAQ Content Consultant Social Media 137

Convince & Convert

JULY 22, 2010

Even the big marketing players are still figuring this out, though the recent Old Spice campaign has done a lot to show how companies are conversing with users in new ways. Our goal is not to increase sales; we want to create an authentic connection with knitters and crocheters. Excellent point around authentic connections.

Social Media 128

Social Media Strategy Influencer Case Study 128