How to Fix a “Broken Brand” with Social
Convince & Convert
SEPTEMBER 27, 2013
The RSS feed is: [link]. The tags give the wearer a discount on merchandise and refreshments, plus it puts a whole lot of blue back in the stands. The areas are branded and allow people to watch the game up close while eating a hot dog, take photos with the logo, and view live Instagram and Twitter feeds about the game.
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