Remove 2005 Remove Campaign Remove Mobile Remove Strategy
article thumbnail

Everything You Need to Know to Run a Successful SMS Marketing Campaign

Convince & Convert

One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible. In fact, it’s been reported that Coca-Cola historically has invested 70% of their mobile budget on SMS marketing. Yes, that immediate. Having S.M.A.R.T

SMS 166
article thumbnail

9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. The first video, “ Me at the Zoo ,” launched on April 23, 2005, and the first ads followed two years later. YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. 1. There are 1.9

YouTube 111
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Everything is being driven by mobile. Before 2005 our goal was to get our clients in the news.

Marketing 199
article thumbnail

How to Make YouTube Shorts: Everything You Need to Know

Hootsuite

Since launching in 2005, YouTube has been home to countless video trends and many forms of entertainment. Creating YouTube Shorts is a cost-effective video marketing strategy. YouTube Shorts should be an essential part of your video social strategy , not become your entire social strategy.

YouTube 136
article thumbnail

Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

Using the software, you can measure the results of your social media marketing campaigns. This will assist you to gauge the competition and use modern strategies to remain relevant in the market. You can use it to measure your online campaigns. It was founded in 2005 by Giles Palmer.

article thumbnail

Interview with Ed Garsten: Chrysler's Twitter Storm Back-story

Diva Marketing Blog

That’s the handle for the Chrysler Brand and managed by our former social media agency, New Media Strategies (NMS). . Thankfully, Fiat is aggressive in social media and all of the brand heads are turning to social media for everything from product launches (2011 Dodge Durango) to promoting marketing campaigns, and building communities. .

Twitter 75
article thumbnail

The History of Social Media in 33 Key Moments

Hootsuite

2005 marked the apex of Myspace. Gaining traction: LinkedIn, YouTube, and WordPress (and more) arrive (2003-2005) In 2003, Mark Zuckerberg launched Facemash, described as Harvard University’s answer to Hot or Not. Registering its one-millionth user that same year, the site became just “ Facebook ” in 2005. Try it free today.