Relevance, Long Tail Are Nothing New
Small Business Mavericks
FEBRUARY 8, 2013
They’ve each been key SEO principles since 2002. If you stick with white hat techniques, you’ll stay clear of violating search engine guidelines and run fewer risks of being a victim of the algorithm. Let’s summarize: Go long tail. Go white hat. Get relevant. Provide quality content. Black hat SEOs always get caught.
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