Twelve Steps to A Strong QR Code Campaign
MAY 23, 2011
Increasingly, mobile smart phones and tablets are shifting our attention away from our desktop and laptop computers to our mobile devices. Following are 12 tips to best use these tips to understand the capabilities of smart phones for your next campaign. Remember that QR codes are capable of using more than smart phone’s camera. and editor of QRmedia.us.
Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters
JUNE 4, 2014
These days, one of the best things you can do with your website design is create an easy to navigate and uniform visual that translates well on standard sized screens and smart phones. No more one design for the laptop and another for the phone. After all—knowing that we need a website and a social media presence is old news. At the same time, though, the web moves fast.
How to Make a QR Code for Your Web Site
APRIL 8, 2011
In short, it’s a barcode that you can scan (usually using an iPhone or Smart Phone) and when you scan it you are taken to a web site. Wikipedia’s definition of QR Code is as follows: A QR code (short for Quick Response) is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones. What exactly is a QR Code?
Will India See a Rise in Digital PR?
DECEMBER 11, 2013
Now, checking news feeds on smart phones, scrolling through one’s Twitter handle, and checking updates on blogs, Facebook, LinkedIn, Google+ and other online networks have become part of the urban lifestyle. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore. We republish it with minor edits and updates.
QR Codes & Mobile: The Time is Now
MARCH 8, 2011
Smart phones are everywhere and so are QR Codes ! Scan the code and the directions are in the phone and ready to go. Others : Phone numbers for recorded message or SMS opt-in. Is it a video, opt-in for e-newsletters, opt-in of SMS texting, or special content that is only for a mobile landing page. QR codes are the star of Macy’s current “ Backstage Pass ”.
Six Tips to Go Mobile without Going Broke
FEBRUARY 20, 2012
Once they find you on their phone, consumers visit (59 percent) or call (61 percent). Search for your site on a variety of mobile phones and operating systems to see how the site shows up (or if it even does show up). Accept coupons right from the phone. Have you ever been in line at a store and seen a store clerk refuse to honor a coupon the consumer has opened from an email or website right on their mobile phone? If your employees claim “No, you need to print that before I can accept it,” that is a is a surefire way to annoy customers. Cost: Free . 2. Over $50?
6 Ways to Stay Ahead of What the World Thinks
Convince & Convert
AUGUST 27, 2015
And instant messages–text messages, smart phones, social media. SMS/MMS. Can you remember life before the World Wide Web? It happened, and it seems like 100 years has passed since we first opened Netscape or Internet Explorer to “search” for a recipe or a news source. It was a simpler life, from a content consumption and communication point of view. Then came the web. Twitter.
Does QR stand for Quasi-Ridiculous? (an analysis)
Convince & Convert
JULY 18, 2011
And indeed, given the increasing ubiquity of smart phones ( 41% in the U.S. 89% of Americans 15 or older have a phone capable of this action , it would take a lot less of their time to participate, and they wouldn’t get a broken sign-up form. In fact, I wrote a post years ago about US Airways using SMS to allow passengers to sign up for their frequent flyer program.
How to Effectively Bottle Social Media and Product Integration
Convince & Convert
NOVEMBER 21, 2011
They also promote the website and SMS program on the bottle , which is wise. In addition to family, football, and fancy side dishes you’ll never see for another year, Thanksgiving brings an annual dilemma to the oenophile. What wine to serve for Thanksgiving is a tricky question, as the holiday table replete with savory and sweet options is an Ellis Island of tastes, making for a tough wine pairing. This year, instead of hoping to get it just right, I’ll be serving a wine that has the best aspects of Thanksgiving (family, friends, socializing) built right into the product.
How to ignite your business with Twitter: The X Factor
Blue Focus Marketing
NOVEMBER 7, 2011
According to a recent report by Pew Internet & American Life Project , more than half (54%) of Twitter users access their service on a cell phone. By researching products and comparing prices via their smart phone, busy consumers realize another benefit: saving time. Twitter usage has skyrocketed to over 100 million active accounts. Engaging Your Customers.
Is the Financial Services Industry Poised for Market Disruption?
AUGUST 17, 2015
Consumers are using their smart phones to review sites, do price comparisons, take pictures of products and send them to people who influence their purchase. Here are some examples: M-Pesa is a mobile-phone based money transfer and microfinancing service. Back then, being a bank customer often meant you would be a customer for life. Leaving a bank was difficult. After Perhaps.
Who's Using Twitter in the US? Some New Demographics [Charts]
MAY 3, 2010
Users are engaging on social networks on different types of devices including smart phones, laptops, and tablets. As SMS use grows, marketers need to plan ways to leverage SMS as a valuable part of the marketing mix. pamorama marketing, life, social media Home About Bookshelf Links Contact Who’s Using Twitter in the U.S.? Twitter users.