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Twelve Steps to A Strong QR Code Campaign

Spin Sucks

Increasingly, mobile smart phones and tablets are shifting our attention away from our desktop and laptop computers to our mobile devices. Following are 12 tips to best use these tips to understand the capabilities of smart phones for your next campaign. Remember that QR codes are capable of using more than smart phone’s camera. and editor of

Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters


These days, one of the best things you can do with your website design is create an easy to navigate and uniform visual that translates well on standard sized screens and smart phones. No more one design for the laptop and another for the phone. After all—knowing that we need a website and a social media presence is old news. At the same time, though, the web moves fast.

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Will India See a Rise in Digital PR?

Waxing UnLyrical

Now, checking news feeds on smart phones, scrolling through one’s Twitter handle, and checking updates on blogs, Facebook, LinkedIn, Google+ and other online networks have become part of the urban lifestyle. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore. We republish it with minor edits and updates.

How to Make a QR Code for Your Web Site

Bill Hartzer

In short, it’s a barcode that you can scan (usually using an iPhone or Smart Phone) and when you scan it you are taken to a web site. Wikipedia’s definition of QR Code is as follows: A QR code (short for Quick Response) is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones. What exactly is a QR Code?

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Six Tips to Go Mobile without Going Broke

Spin Sucks

Once they find you on their phone, consumers visit (59 percent) or call (61 percent). Search for your site on a variety of mobile phones and operating systems to see how the site shows up (or if it even does show up). Accept coupons right from the phone. Have you ever been in line at a store and seen a store clerk refuse to honor a coupon the consumer has opened from an email or website right on their mobile phone?  If your employees claim “No, you need to print that before I can accept it,” that is a is a surefire way to annoy customers. Cost: Free  . 2. Over $50? 

How to ignite your business with Twitter: The X Factor

Blue Focus Marketing

According to a recent report by Pew Internet & American Life Project , more than half (54%) of Twitter users access their service on a cell phone.  By researching products and comparing prices via their smart phone, busy consumers realize another benefit:  saving time. Twitter usage has skyrocketed to over 100 million active accounts.  Engaging Your Customers.

How to Effectively Bottle Social Media and Product Integration

Convince & Convert

They also promote the website and SMS program on the bottle , which is wise. In addition to family, football, and fancy side dishes you’ll never see for another year, Thanksgiving brings an annual dilemma to the oenophile. What wine to serve for Thanksgiving is a tricky question, as the holiday table replete with savory and sweet options is an Ellis Island of tastes, making for a tough wine pairing. This year, instead of hoping to get it just right, I’ll be serving a wine that has the best aspects of Thanksgiving (family, friends, socializing) built right into the product.

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Is the Financial Services Industry Poised for Market Disruption?


Consumers are using their smart phones to review sites, do price comparisons, take pictures of products and send them to people who influence their purchase. Here are some examples: M-Pesa is a mobile-phone based money transfer and microfinancing service. Back then, being a bank customer often meant you would be a customer for life. Leaving a bank was difficult. After Perhaps.

Who's Using Twitter in the US? Some New Demographics [Charts]


Users are engaging on social networks on different types of devices including smart phones, laptops, and tablets. As SMS use grows, marketers need to plan ways to leverage SMS as a valuable part of the marketing mix. pamorama marketing, life, social media Home About Bookshelf Links Contact Who’s Using Twitter in the U.S.? Twitter users.