Josh S Peters

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Search and Social Weekly (1.6)

Josh S Peters

This week we have an in depth look at Facebook Groups, a massive list of content marketing resources, a huge list of Facebook lists, some great newsjacks of the Super Bowl power outage, a framework for search and social, and several more great articles. How to Drive More YouTube Views With Pinterest. Your website.

YouTube 220
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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

The key is to always start with the goals, then the customer behavior, and then the content followed by SEO optimization and social activation being amplified by paid methods as necessary. Knowing this will inform your marketing, social media, SEO, and content strategies. Simple Search And Social Strategy Framework.

Strategy 186
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The Convergence of Search and Social – Part 1

Josh S Peters

Its the intersection of SEO, social media (SMO), and ZMOT with the last one often getting left out of the equation, but something that really needs to be paid attention to. Search Engine Optimization (SEO) has been around as long as search engines. SOCIAL MEDIA. It goes beyond Twitter, Facebook, YouTube, Pinterest, etc.

SEO 170
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10 Search and Social Posts You Don’t Want to Miss (1.7)

Josh S Peters

Excel Statistics for SEO and Data Analysis. By using statistics, we can overcome these situations and generate actionable analysis… How to Do SEO in 2013. There are tons of books and resources out there you could read… Social Media ROI: 14 Formulas to Measure Social Media Benefits. Time management.

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The Convergence of Search and Social Part 2 – Social Media

Josh S Peters

Social media can be the perfect catalyst for telling your brand’s story and activating new customers or it can be a huge waste of time, money and resources if it’s mismanaged. Use the same keywords from your SEO and paid media efforts in your social and content marketing (yes, search engines still run off of words).

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The Convergence of Search and Social Part 6 – Content

Josh S Peters

Time and money also affords you the ability to buy the resources that you need to make it even more effective. The Convergence of Search and Social Part 3 – SEO. Here you can use the time factor (and the money) to hire the talent you need, or to shop around to find the perfect 3rd party partnership for your content creation.

Content 163
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Search and Social Weekly (1.10)

Josh S Peters

Last week we saw some great announcements from Pinterest (of which I’ve already taken advantage ) as well as some great new things from Google+ and some great content marketing resources. Using Video SEO To Steal Clicks, Localize Results and Increase Conversion Rate via ReelSEO.