Webbiquity SMM
OCTOBER 13, 2010
An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., Vocus provides a rich set of tools for traditional and social media monitoring, media outreach and news distribution. Budget: Under $500 per month.
Webbiquity SMM
OCTOBER 5, 2012
Vocus vs. Cision (November 8, 2011). Vocus and Cision are both powerful and popular PR monitoring and management systems. Which emerging trends do we need to keep an eye on? Best Social Media Stats, Facts and Marketing Research of 2010 (January 17, 2011). PR Monitoring and Management Tools: Which is Best?
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Adam Sherk
DECEMBER 2, 2009
Another chart of interest in the Vocus whitepaper demonstrates how social media monitoring has become an essential part of the PR practioner’s toolkit: News monitoring and online media databases have traditionally received the lion’s share of PR tool spending. Both rightly deserve credit for increasing awareness industry-wide.
Adam Sherk
APRIL 30, 2013
Social monitoring tools like Radian6 and PR suites like Vocus and Cision offer the greatest range of functionality for research and contact management. Followerwonk from SEOmoz is a great tool for researching Twitter users. Or search specific domains, brands and topics for more extensive research. Followerwonk.
Webbiquity SMM
JANUARY 12, 2011
Rachel Hunt supplies valuable guidance on how to use social networking, award submissions, guest blogging, speaking opportunities and original research to maximize the impact of PR efforts. Vocus and Cision ) to the obscure ( Butterfly Publisher ). Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner.
ProBlogger
SEPTEMBER 13, 2012
This guest post is by Frank Strong of Vocus. This works best if we can find a trending angle —as you can see my company follows our own advice and earned 1,000 new visitors with this release. Then, write a press release that illustrates the trend just like a hard news story you might read on a major news site.
Webbiquity SMM
MAY 3, 2011
She blogs about marketing strategy, market research, science, oncology, hematology and immunology. Splitting her time between New York, Andover (MA) and elsewhere, the dynamic Susan Kang Nam is founder of Cebisu Research Inc., CEO of Small Business Trends, an online small biz community reaching over 250,000 each month.
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