Social Media Strategery
NOVEMBER 30, 2012
Then why do organizations continue to hire social media specialists, managers, and coordinators, but then handcuff them with outdated policies, processes, and technology? Before going out and hiring that person to handle your social media, take some time to set them up for success. Brush up on social media yourself.
Social Media Strategery
JANUARY 5, 2011
Ugh – the phrase 2011 social media resolution s returns more than 12 million search results on Google and I find most of them totally insufferable. For most people, the social media resolutions post has become blog filler that doesn’t really offer any value, to the author or to the reader. I will blog less.
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Social Media Strategery
FEBRUARY 15, 2011
Here’s how I would imagine the Hierarchy of Needs for the Corporate Social Media Evangelist. The Social Media Hierarchy of Needs. These are the most basic needs of the social media evangelist. Physical Needs. Intrinsic Needs. Empowerment Needs. Career Goals. Where would they go on the pyramid?
Social Media Strategery
APRIL 4, 2011
I talk a lot about the need to do a better job of integrating social media into the world of higher education. Because these students are already learning the basics of social media in their core communication classes, I didn’t want to do yet another Social Media 101 type presentation.
Social Media Strategery
NOVEMBER 8, 2010
Who gives that big social media presentation if you can’t make it? Welcome to the world of Community Managers, New Media Directors, Chief Community Officers, and Chief Social Media Strategists. If you’re on vacation, who picks up where you left off? What’s a “second team&# you ask?
Social Media Strategery
JANUARY 10, 2009
Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 From our most senior VPs to senior executives within the government to our summer interns, every group has their own set of questions, concerns, and pre-conceived notions about social media and what it means for them.
Social Media Strategery
JUNE 21, 2009
Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Enterprise 2.0 The primary reason is because social media tools reflect the culture of the organization – they can’t change the culture of the organization by themselves.
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