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Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We then added to that with web information from Google, comScore, and Quantcast.

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How to Use Niche Publishers to Drive Revenue

Convince & Convert

But unfortunately, if you pick the wrong affiliates, this strategy can also be a huge waste of time and money. Make sure to check Quantcast and Compete to ensure a blogger’s traffic aligns with your target demographic. Affiliate marketing is one of the oldest strategies in the book, but that doesn’t mean doing it well comes naturally.

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5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

Everyone knows that data from Nielsen, Compete, Quantcast, Alexa and their ilk is only semi-accurate unless the site chooses to report actual numbers, so we’ve mostly accepted the fact that website traffic is a dull topic not worth our curiosity or bile. Share of voice.

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Weekend Project: Research Your Existing Audience

ProBlogger

If you already have a list, I still recommend you employ those strategies, but there’s more you can do. In addition to automated questions, I also have another (unconventional) email strategy. This is a strategy I noticed Blog Tyrant using with his “Sunday Night Facebook Jams.” Analyze Quantcast. Pretty cool stuff.

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Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

Quantcast Visitor Demographics. Most people commonly try to target a huge audience with their Facebook ad campaigns where as many people have found the best strategy is to lots of ads, each targeting a tiny sub-section of users. Below is Quantcast’s estimation as to which sites people visit after Reddit. 39% are 18-34.

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Weekend Project: Research the Audience You Want … but Don’t Have

ProBlogger

While this is fine advice and some people have gotten close to actually nailing down a strategy for completing this impossible mission, I’ve yet to find an actual guide on how to do it! Is this the only strategy I should use? Quantcast: the least-known online weapon. Have you heard of Quantcast ? Real awesome.

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How to Build a Billion Dollar SEO Empire

Viper Chill

This dip doesn’t just show in SEMRush, but in Quantcast as well. The reason I’m not going to tell you what they are is because I’ve decided that I will no longer ever mention the SEO strategies or rankings of smaller websites. One such site with 3-5 pages and only 100 backlinks was already mentioned in this post.

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