Mindjumpers

JUNE 8, 2011

Not necessarily because you have to share an actual press release here, but rather since it can take form of a great news source. As many businesses have realized, there is great value in running a blog to share knowledge and show what your company is actually about. This also means that a business blog can be of interest to the media.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Mindjumpers

JANUARY 14, 2011

Personalized statements can help you to connect in a better way than official press releases following the social networking trends. Facebook group applications can be used to invite like minded people to share their thoughts on a subject. Communication outshines campaining.

Trends 245

Trends Influencer Social Media Forums 245

Mindjumpers

DECEMBER 3, 2010

of the person that comes into contact with the content, irrespective of the channel and the format (an informative blog post, an ad, an online video, a press release, a white paper etc.). That context is function of the psychological promise, fulfilling, experience, perception, requirement etc.

Content 213

Content Social Bookmarking Press Release Research 213

Mindjumpers

JANUARY 13, 2011

Take a quick look at the promotional elements that you used previously: - Press Release. Old is gold! Does not work with social media: So what do we mean when we talk about business style? – Advertisement in paper. – Banners. – Flashy ad campaigns. – Free gifts & discounts offer.

Trends 256

Trends Web 2.0 Social Media Press Release 256

Mindjumpers

NOVEMBER 23, 2011

There is no such thing as a standardized press release to be sent out or any standardized pitch. “Pitch”, it’s all in the word: When trying to reach out to the bloggers, you will need to customize each of the ‘pitch’ individually.

Blogger 192

Blogger Tips Press Release Influencer 192

Mindjumpers

DECEMBER 18, 2012

A surprising 88% of Chinese companies still use press releases as a major part of their content marketing, according to the PRNewswire survey. Chinese brands, especially small and medium-sized private brands who are accustomed to strong promotion and fierce competition on market shares, have neither much money nor patience.

Content 208

Content Marketing Press Release Mobile 208