Direct Marketing Observations
JANUARY 8, 2010
When defining the next big think, I am never surprised how much mobile, search and social continue to loom on the horizon. Three-quarters of Japanese social network users access the sites only from their mobile phones. In fact, if you look at what’s happening in Japan it would boggle your mind.
Direct Marketing Observations
OCTOBER 13, 2011
The emergence of tablets and mobile devices has only enhanced our desire to consume digital content. Specifically, the dearth of original compelling content in the digital space has caused us to consume subpar content wrapped around good SEO. Forget good content, the goal now is “searchable”, SEO friendly content.
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Direct Marketing Observations
DECEMBER 16, 2016
iot) + (streaming) x (mobile) figure out delivery. Where does social fit in a brands mobile strategy? Digital transformation, yea, yea, yea… Disruption in mobile. Has the mobile imperative disrupted the design imperative? Mobile analytics is so crucial. Designers need to think about people.
Direct Marketing Observations
OCTOBER 13, 2010
The importance of social media optimization, SEO and it’s relationship to mobile has never been larger, yet some still don’t get it. Consumer expectations of social media will not change during the current economic woes because they still don’t know what to expect.
Direct Marketing Observations
SEPTEMBER 14, 2011
There is SEO, both on-page and off page for main sites and micro-sites. There is PPC, there is mobile, local, and of course the whole analytics side of it all. For instance in search, there’s the whole aspect of campaign planning , or the strategy itself before you even launch or relaunch.
Direct Marketing Observations
MAY 7, 2010
11) #SEO411 Weekly chat to collaborate with colleagues and other marketers about their questions and ideas about SEO. Mobile Innovation; Fostering Soc Ent at universities; Support Women; eHealth; etc. . # Journchat Conversations between journalists, bloggers and public relations folks started by Sarah Evans. 10) #pr20chat PR 2.0
Direct Marketing Observations
FEBRUARY 9, 2010
People used mobile phones to talk. The iPhone became the first mobile phone to be used more for data than for voice. Tags: SEO/SEM. Newsroom employment would peak in 2001 as newsstand sales of the top 100 magazines approached 30 million. No one had heard of blogs. Fast forward to 2009. million blog entries every day.
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