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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. What do buyers really want from social media marketers? Social CRM is still confusing.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink. In fact, I have a blog post about that coming out on Thursday, based on new research from ExactTarget. But there is going to be an explosion of other smart agents. JF : Hyper-targeting.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. population).

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. online population access the Internet from a mobile device. Eat 10 sandwiches, get the 11th free.

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Digital and Dollars – Successfully Adding Online Marketing to Your.

Convince & Convert

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media).

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6 Lessons Learned From the Demise of MySpace | facebook | Social.

Convince & Convert

Apparently, once we were given the opportunity to completely screw up our own Web pages, we decided that maybe we were better off if social networks removed some of the sources of our own visual and layout demise. Further, mobile users actually spend more time on Facebook, not less. Facebook rolled out their iPhone app in August, 2007.

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Customer Service on Twitter: Top Brands Respond To Only 14% Of Tweets

The Realtime Report

Looking at the results reveals some major pointers for social CRM: Listen for your brand’s name – with or without the @ symbol. The study looked at how long it took each brand to respond and the percent of total tweets that received a reply.

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